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The best source for news and information about crowdfunding for good.

Crowdfunding for Social Good

Devin D. Thorpe

Devin Thorpe

Monthly Archives: December 2015

Refugee Crisis Sparks Powerful Fundraising Push

This is a guest post from Fundly

The International Refugee Assistance Project (IRAP), a project of the Urban Justice Center, recently launched a campaign via the crowdfunding site, Fundly, with the goal to “support the thousands of refugees and their families longing for safe, new beginnings.” The campaign encourages supporters to “think globally, act locally” by taking action to relieve the intense challenges these refugees face. The crowdfunding campaign’s original goal was to raise $50,000, but with only three days left, they have more than surpassed that goal with a current total of over $600,000.

Within the current massive refugee crisis, the primary goal should be to relieve tensions through the political process so that those displaced can return to their homeland, however that is not always possible and to do so would jeopardize the lives of some of the most vulnerable people. IRAP is the only organization that provides comprehensive legal representation to refugees throughout the registration, protection, and resettlement process. It is a much-needed service for the thousands of refugees facing resettlement who have no access to legal information or representation.

Regardless of which side one lands within the political debate surrounding the refugee crisis, it is clear that more needs to be done to protect those who might be seeking resettlement – particularly those who have spoken out against the regimes at the center of the conflict. Crowdfunding campaigns are a way for these organizations to get the much-needed funds to enact change. Judging by the success of this crowdfunding campaign that notably includes a corporate donor match, and the results of other more personal projects, many Americans are responding to the call in a significant and meaningful way.

St Jude Children’s Research Hospital won’s 2015 #GivingTuesday Nonprofit Vote!

The story is featured on AOL’s Homepage:

Celebrity supporters will be activating their support to St. Jude on social media including JIMMY KIMMEL, BRUNO MARS, CAMILLA BELLE, CEDRIC THE ENTERTAINER, CINDY CRAWFORD, COLLIN EGGLESFIELD, and SHAUN WHITE

Retail partners of the annual St. Jude Thanks and Giving campaign are helping to raise money today.

Kmart encourages shoppers to stylishly support St. Jude Children’s Research Hospital with The Giving Hat.

One dollar from the sale of each $5 hat will be added to the millions of dollars Kmart stores are raising this holiday season for St. Jude. The Giving Hat™ is available exclusively at all Kmart stores and online at while supplies last.

Brooks Brothers will donate 10% of all online sales today to the Golden Fleece Foundation which supports St. Jude

The Limited will match every dollar donated to St. Jude during checkout today (up to $10,000) at The Limited Stores, The Limited Outlet Stores and

Support St. Jude:

Please give to help kids live. Save lives this Giving Tuesday!
Shop with participating businesses and donate at the register. Visit for a complete list of partners.
Donate at or call 1-800-4STJUDE.
No family receives a bill
100% Tax-deductible

Show what you #GiveThanks for using social media:

  1. Find a photo (or snap a new one) of what you are thankful for
  2. Post the photo to Instagram, Twitter or Facebook tagging @StJude and #GiveThanks
  3. Repeat as often as you feel thankful from now until the New Year! See what others #GiveThanks


St. Jude Children’s Research Hospital® is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. Created by Marlo, Terre and Tony Thomas—children of St. Jude founder Danny Thomas—the St. Jude Thanks and Giving campaign has grown into an annual tradition with tremendous public support last year raising 100 million dollars. Kicking off Thanksgiving week and running through the end of December, the campaign is an unprecedented union of celebrities, media, retail and more than 70 of the nation’s leading, national brands that ask consumers to donate while they shop and support the lifesaving mission of St. Jude. What began as a holiday-focused fundraising effort by St. Jude has now grown into an annual tradition that has raised more than $588 million. These funds support St. Jude’s mission to provide cutting-edge treatment and pursue visionary research.

Everyone can help raise funds that are vital to the research and treatment taking place at St. Jude by visiting participating partners during November and December or Partners in the St. Jude Thanks and Giving campaign include: Kmart, Best Buy, Ann Taylor, Kay Jewelers, Domino’s, Williams-Sonoma, Inc., HomeGoods, New York & Company, Autozone, Brooks Brothers, GNC, Dollar General, Claire’s, Gymboree, Justice, HSN, Marshalls, Mazda, and many more. These businesses help raise funds and awareness for St. Jude through in-store and e-commerce initiatives, specialty merchandise and social media engagement. Thanks to support generated through campaigns like St. Jude Thanks and Giving, families never receive a bill from St. Jude for treatment, travel, housing or food—because all a family should worry about is helping their child live.

This holiday season Jimmy Kimmel makes his St. Jude Thanks and Giving® campaign debut alongside returning celebrity friends Jennifer Aniston, Sofia Vergara, Michael Strahan, Luis Fonsi and St. Jude Children’s Research Hospital® National Outreach Director Marlo Thomas. Collectively, they star in national television spots and a star-studded movie trailer asking people to help transform the holiday season into a time of giving thanks by raising funds and awareness for the ongoing battle to end childhood cancer and other life-threatening diseases. The national television spots debuted on Monday, Nov. 23, and run through the end of the year.

St. Jude has the world’s best survival rates for the most aggressive childhood cancers, and treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since we opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent, and we won’t stop until no child dies from cancer. St. Jude freely shares the discoveries we make, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing and food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting or following St. Jude on and

PeerRealty Successfully Crowdfunds Two Senior Housing Investment Opportunities

Chicago-based real estate crowdfunding platform PeerRealty announced that it has successfully crowdfunded two separate senior housing investment opportunities. PeerRealty’s user base of accredited investors used the online crowdfunding platform to help fund the Village Pointe Commons senior housing development project in Grafton, Wisconsin, as well as to help fund an acquisition of five Kansas senior housing and skilled nursing facilities. To celebrate the completion of these offerings, PeerRealty is also announcing an offer giving a $500 credit to any investor who invests in one of PeerRealty’s current offerings from now until the end of 2015.

“When we first listed these two offerings on our platform, we knew they would be popular with our investors,” says PeerRealty CEO Jordan Fishfeld. “With nearly 10,000 baby boomers turning 65 today and every day for the next 20 years, our investors found senior housing to be an attractive investment option. These successful offerings demonstrate the potential that real estate crowdfunding offers to investors looking to diversify their portfolios.”

The Village Pointe Commons offering consisted of an opportunity to invest in the development and ownership of a 227-unit senior housing campus in the village of Grafton, Wisconsin (located in the Milwaukee MSA). The project broke ground in September 2015, and is due for completion by early-to-mid 2017 with initial units ready for occupancy by late 2016. Accredited investors are projected to receive an internal rate of return of 20-22% over the 5-10 year term of the investment. The sponsor of the project was Heritage Capital Assets.

The Kansas portfolio offering consisted of an opportunity to invest in the acquisition of five senior housing facilities (four nursing homes and one independent living facility) in the cities of Topeka, Wichita, Salina and Herington, Kansas. The sponsor of the project and acquiring entity was Birchwood Health Care Properties, whose corporate office is located directly in the middle of this portfolio. Accredited investors are projected to receive an internal rate of return of 30-31% over the 10 year term of the investment.

To celebrate the successful funding of these offerings, PeerRealty is also announcing an exclusive offer for accredited investors who invest in one of PeerRealty’s two current offerings. Any investor who invests in one of these two offerings from now until December 31, 2015 will automatically receive a $500 credit towards their next investment. The two current offerings are the Ameritus Real Estate Fund, a fund that has already acquired over a half-dozen office properties in Chicago’s River North, West Loop and North Shore submarkets, and the City Pads Portfolio Fund, a portfolio of Chicago mixed-use apartment and retail properties. Interested investors can learn more about these opportunities at

About PeerRealty is a streamlined, online portal that allows any accredited investor to participate in high-quality real estate deals. A strong team and advisers with institutional backgrounds review and select deals. The leadership team has over 30 years of experience in the real estate industry, and includes M.B.A.’s from Northwestern University’s Kellogg School of Management, the University of Chicago Booth School of Business, and the University of Miami (FL), along with J.D.’s from the University of Chicago Law School and the University of Miami (FL). For more information on PeerRealty and this offering, visit

JK Group Empowers Corporate America with Holiday Giving Campaign Solutions

As the holiday season begins, corporate philanthropy platform offers free resources for companies and anticipates an increase in corporate giving and volunteer opportunities.

PRINCETON, NJ (PRWEB) November 24, 2015– JK Group, the leading end-to-end solutions provider of software and value-added services for corporate philanthropy announced its holiday focus for 2015.

“We want to empower organizations to build camaraderie and excitement around workplace giving during this time of togetherness,” said Nita Kirby, Director of Client Strategy. “We know first-hand the impact employees working together can have on their communities and causes they take on.”

The company is creating educational articles, holiday tips, guides and a campaign around the popular social media movement #GivingTuesday, which is on December 1 this year. JK Group’s Sales & Marketing Director, Hesha Patel said she is excited to see if this year’s donations and volunteer efforts will match what the corporate community was able to come up with in previous years.

“Despite the benefits of comprehensive giving programs, many companies remain unsure of the best ways to implement a longstanding program and with our help, we hope to assist many companies in taking the leap into meaningful giving strategies this year,” said Patel. “The holidays are historically when people all over the world open their hearts and minds to giving on a larger scale. We want to capture that excitement and build on it to create sustainable giving year-round.”

JK Group has made “Holiday Giving Made Simple Checklist” available for download at:

To learn more about JK Group and how its solutions facilitate employee giving and corporate philanthropy initiatives, please visit:

About JK Group, Inc.: For over 25 years, JK Group has been the innovator in corporate philanthropic and social responsibility programs. Hundreds of leading global corporations rely on JK’s technology and services to support both domestic and international giving programs, facilitating over $1 billion in contributions each year. The company is a leader in providing solutions for matching gifts, volunteer and event management, employee giving campaigns, grants administration, PAC programs and disaster relief. For more information, please visit:


Rare Genomics Institute Joins the Global #GivingTuesday Movement to Help People Affected by Rare Diseases

Washington, D.C, December 1, 2015 – Rare Genomics Institute (RG) has announced today it will join #GivingTuesday, a global day of giving that harnesses the collective power of individuals, communities and organizations to encourage philanthropy and to celebrate generosity worldwide. The international nonprofit organization will use the raised funds to help people affected by rare disorders – helping them connect with research, diagnoses, and treatments.

“Rare diseases affect tens of millions of Americans and hundreds of millions worldwide. Advances in genomics and other technologies are starting to transform the lives of those with once unknown or little studied diseases.” said Jimmy Lin, MD, PhD, MHS, President of the Rare Genomics Institute. “While these developments are starting to save lives, many are still unaware of the possibilities of genetic testing, and others do not have the resources to access these new scientific advances. We are helping to change this.”

On December 1, Rare Genomics will join #GivingTuesday to kick off the holiday giving season and inspire individuals to support causes that make an impact in their communities.

“Giving Tuesday is all about people helping people and at our core that is what we are about. We help families and patients with unknown and rare diseases that were previously left without options to regain hope of learning more about their conditions,” said Paul Schindler, ED/CEO of RG. “This will be our first year participating in #GivingTuesday. A day of giving is a perfect way to celebrate and share the needs of rare disease kids and their families. We envision a future free of rare diseases.”

Join Rare Genomics Institute in our fight against rare diseases.

About: For more information, please visit our website at

RG is a global non-for-profit organization founded in to help children with undiagnosed and rare diseases access cutting-edge scientific technologies. We are building the bridge between science and those rare diseases, bringing holistic ecosystem hope and solutions.

Those who are interested in joining Rare Genomics Institute’s #GivingTuesday initiative can visit RG’s website (, Facebook page ( or follow #RareGenomics or #TheGeneticGen on Twitter.

#GivingTuesday is Here – Support Jefferson Awards Foundation Get Matched

Giving Tuesday has arrived and the storytelling campaign of Jefferson Awards Foundation is live now. They are raising money here.  Recently, I caught up with Kat Krieger to learn more about the effort; here’s what she told me:

What is the social benefit you hope to achieve with or through your crowdfunding campaign?

The Jefferson Awards Foundation powers public service through 5 programs–starting December 1st it will start a year end campaign that features a story a day at Each story features a student, company, program or board member and how they are giving back to their community through the help of the Jefferson Awards Foundation.

The Year End Campaign will fund all 5 JAF programs: GlobeChangers, LEAD360, Students In Action, Champions and Media Partners.


thunder-01How much money are you hoping to raise and why? How much have you raised so far?

The goal is to raise $100,000 – because the Jefferson Awards’ Board Chair, Joe Sanberg, has offered a $1 for $1 match of every dollar donated in the month of December, up to $100,000!

That means that for every dollar the Jefferson Awards raises this month, they can generate almost $150 in community value.

Whom are you trying to help with your project and why?

Because the Jefferson Awards Foundation powers public service they activate public and community service projects all over the country in multiple areas of impact. For example, in 2015, the areas of impact for the LEAD360 program included food & hunger, education & literacy and health & wellness. However, the 4 other JAF programs are able to chose specific service projects depending on need and the surrounding community.

Which category of crowdfunding campaign best fits what you are doing?

Donations based – no rewards, equity or repayment

Check out the campaign:

Visit the website.
Follow on Facebook.
Follow on Twitter at @JeffersonAwards

Hanes® Donates 200,000 Pairs of Socks To Help America’s Homeless And Those In Need

America’s Leading Sock Brand Gives Back and Reminds America There’s No Such Thing as a Small Gift this Holiday Season

WINSTON – SALEM, N.C. (Dec. 1, 2015) – Today, Hanes® announces the return of its annual sock drive by committing to donate 200,000 pairs of socks – building on its total donation of more than 1.5 million pairs since 2009. Socks are the most needed, but least donated, article of clothing at homeless shelters. The socks will be distributed to Salvation Army community centers across the country providing much-needed access to clean socks.

In addition to the donation, the brand is inspiring Americans to remember the big impact even the smallest of gifts can have during the holiday season and beyond – starting with a simple pair of socks.

“The comfort of a new pair of socks can mean the world to someone in need,” said Sidney Falken, chief branding officer, Hanes. “Through our donation, we want to get more socks in the hands of those who need them, but also inspire Americans to take action. With the upcoming holiday season, we want to remind people of the power that a small gift – even one pair of socks – can hold.”

With more than 177,000 homeless people living in unsheltered conditions across the United States [1], on the street or in abandoned buildings, this donation will help The Salvation Army community centers provide new socks for those who need them most.

“The impact that a donation of this size has on our centers is immeasurable,” says Lt. Col. Ron Busroe, The Salvation Army’s national community relations and development secretary, “The donation is about more than just the physical socks – for some of the people we serve, receiving something as simple as a clean pair of socks can have a positive effect on their overall well-being.”

The sock donation will meet a critical need for The Salvation Army as they provide socks at their many programs around the country that serve those in need.

Visit for more information on the importance of socks and to find out how you can join Hanes in donating to The Salvation Army this holiday season.

About Hanes

Hanes, America’s No. 1 apparel brand, is a leading brand of intimate apparel, underwear, sleepwear, socks and casual apparel. Hanes products can be found at leading retailers nationwide and online direct to consumers at Hanes is a flagship brand of Hanesbrands Inc. (NYSE: HBI).

About HanesBrands

HanesBrands, based in Winston-Salem, N.C., is a socially responsible leading marketer of everyday basic innerwear and activewear apparel in the Americas, Europe and Asia under some of the world’s strongest apparel brands, including Hanes, Champion, Playtex, DIM, Bali, Maidenform, Flexees, JMS/Just My Size, Wonderbra, Nur Die/Nur Der, Lovable and Gear for Sports. The company sells T-shirts, bras, panties, shapewear, underwear, socks, hosiery, and activewear produced in the company’s low-cost global supply chain. A member of the S&P 500 stock index, Hanes has approximately 59,500 employees in more than 35 countries and is ranked No. 490 on the Fortune 500 list of America’s largest companies by sales. Hanes takes pride in its strong reputation for ethical business practices. The company is the only apparel producer to ever be honored by the Great Place to Work Institute for its workplace practices in Central America and the Caribbean. For six consecutive years, Hanes has won the U.S. Environmental Protection Agency Energy Star sustained excellence/partner of the year award – the only apparel company to earn these honors. The company ranks No. 246 on Newsweek magazine’s green list of 500 largest U.S. companies. More information about the company and its corporate social responsibility initiatives, including environmental, social compliance and community improvement achievements, may be found at

About The Salvation Army

The Salvation Army, established in London in 1865, has been supporting those in need in His name without discrimination for more than 130 years in the United States. Approximately 30 million Americans receive assistance from The Salvation Army each year through a range of social services: food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless, and opportunities for underprivileged children. 82 cents of every dollar donated to The Salvation Army is used to support those services in 5,000 communities nationwide. The Salvation Army tracks the level of need across the country with the Human Needs Index ( For more information, go to or follow on Twitter @SalvationArmyUS.

[1] National Alliance to End Homelessness. (2014). 2015 annual report of The State of Homelessness in America Report. Retrieved from

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