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The best source for news and information about crowdfunding for good.

Crowdfunding for Social Good

Devin D. Thorpe

Devin Thorpe

Monthly Archives: January 2017

CPA, Mom Launches Kickstarter Campaign for Book

Press Release – A CPA, Certified Financial Planner and mother of two says the time is now to plan for ‘later.” Jody Giles, launched a Kickstarter campaign January 4 to fund her new book, “Missing Pieces Plan.” The book addresses the “softer issues” of traditional financial planning efforts that are often overlooked. Giles offers ways for individuals to “leave a legacy, not a mess.”

“The Missing Pieces Plan was created to help people live a fulfilled live now and gain a peace of mind by planning for later,” Giles said. “Planning now is the best gift you can give your loved ones and the Missing Pieces Plan is here to help!”

More than 20 professionals in related fields have reviewed the Missing Pieces Plan, including financial advisors, elder care attorneys, hospice advocates, tax advisors, Estate Planning attorneys, life insurance agents, clergy and physicians. The book has received praise and enthusiasm for its potential to help people of all ages plan for what is to come and leave their families and loved ones better prepared.

The Kickstarter campaign will feature the book at early bird discount of $24, including free shipping to individuals in the United States, $10 for shipping to Canada, and $15 for international shipping. The campaign will also feature a Buy-1, Give-1 reward. For $54, supporters will receive a copy of the book for themselves and one to give – either to a loved one or to an organization of their choice. Bulk orders will also be discounted.

 

For more information on “The Missing Pieces Plan,” visit the website at www.missingpiecesplan.com. Giles also is available to share her expertise in this special area of financial planning as a source for interested media.

Facebook: https://www.facebook.com/missingpiecesplan/
Twitter: https://twitter.com/MissingPPlan
Instagram: https://www.instagram.com/missingpiecesplan/
Pinterest: https://www.pinterest.com/MPPlan/
Kickstarter link: https://www.kickstarter.com/projects/1102373981/missing-pieces-plan

Journalist Champions More Inclusive Community Capital

You can download an audio podcast here or subscribe via iTunes.

Amy Cortese is a rare bird indeed. She is almost alone in focusing her pen on crowdfunding’s ability to build underserved communities. She is equally interested in the place-based communities and demographic communities. Her book, Locavesting, is the definitive book on the topic.

Amy’s business, also called Locavesting, serves as a source of information for communities seeking greater access to capital.

Amy explains her view of the problem, “We live in an age of massive wealth inequality and lack of economic access, especially for women, people of color and those in underserved areas. How do we create an economy that works for all, instead of the few? The first thing is to tackle finance and channel more resources into communities.”

Access to capital for underserved communities is one of the great promises of crowdfunding. By reducing the dependence of women and minorities on traditional sources of capital like banks and venture capital that have not met their needs, crowdfunding hold the potential to lift communities.

Amy says, “Locavesting has chronicled and championed the rise of community capital.”

Recently, Amy launched a new platform, she describes as “Kayak for crowdfunding” that aggregates equity crowdfunding offerings in one place. She calls the new service Investibule.

“Investibule takes that a big step forward by connecting people with investment opportunities in their communities,” she says. “We believe in the wisdom of the community. Our goal is to accelerate the movement by raising awareness and shifting the financial narrative and flow of money into these emerging community-friendly investments.”

Great challenges remain for crowdfunding to achieve its potential for changing communities. The scale of equity crowdfunding in 2016 remained far below the hopes of the industry.

Amy says the number one challenge is education. “Most people have not heard of crowdfunding, or may be intimidated by the idea of directly investing. We also recognize that in some communities, there is not much disposable income to invest. So while the will may be there, the means may not be.”

Amy recognizes, too, that crowdfunding and other related community financing mechanisms can’t solve all of the problems for underserved populations.

“Individual investing is just one slice of the pie—albeit a potentially powerful one,” she says. “Inequality, economic justice are such deep issues, we need concerted action on the part of institutional investors, corporations and lawmakers. In addition, many entrepreneurs need technical assistance and coaching before they are ready to raise money—we don’t address that part of the equation.”

Despite the challenges, Amy remains optimistic. “We hope to contribute to, in a small way, a more fair and just economy and society. You can’t have a healthy economy without healthy, resilient communities. By channeling more capital to community-based ventures, we hope to grow a new generation of job-creating entrepreneurs and empower communities to invest in themselves and they change they want to see. We believe in the idea of community underwriting, that the wisdom of the community can surface and support the best ideas and ventures.”

On Thursday, January 12, 2017 at noon Eastern, Amy will join me here for a live discussion about her work to improve access to capital for struggling communities. Tune in here (at the top of this article) then to watch the interview live. Post questions in the comments below or tweet questions before the interview to @devindthorpe.

Amy Cortese, courtesy of Locavesting

Amy Cortese, courtesy of Locavesting

More about Locavesting:

Twitter: @investibule

Locavesting is the definitive source for news and educational content about the evolving community capital and crowdfinance fields. We shine a spotlight on the innovate models that are empowering entrepreneurs, investors and their communities. Building on that base, investibule.co is a new aggregation platform that connects investors with crowdfunded offerings in their communities—a “Kayak for community capital.”

Amy’s bio:

Twitter: @locavesting

AMY CORTESE is a journalist who writes about topics spanning business, finance & food for publications including the New York Times and B magazine. Her book, Locavesting, was one of the pioneering works on the emerging local investing and community capital movement. She is the founder & editor of Locavesting.com, a media and educational site that covers the evolving community finance space, and cofounder of investibule, a new discovery platform for community-based investments. Based in Brooklyn, Amy has been named a “Top 30 Crowdfunding Thought Leader,” and was awarded a New Capital Markets Leadership Award by the Crowdfund Intermediary Regulatory Association. She was honored to present at the historic April 2012 Rose Garden signing of the JOBS Act.

Never miss another interview! Join Devin here!

Devin is a journalist, author and corporate social responsibility speaker who calls himself a champion of social good. With a goal to help solve some of the world’s biggest problems by 2045, he focuses on telling the stories of those who are leading the way! Learn more at DevinThorpe.com!

 

Vote For Your Favorite NCAA Coach To Raise Money In The “INFINITI Coaches’ Charity Challenge”

  • 48 NCAA® basketball coaches compete to raise $349,000 for local charities
  • Fan votes determine winners with winning coach receiving a $100,000 donation from INFINITI
  • Seventh year of the INFINITI Coaches’ Charity Challenge tips off on Jan. 2

Press Release – FRANKLIN, Tenn. (Jan. 5, 2017) – INFINITI will once again sponsor the “INFINITI Coaches’ Charity Challenge” as part of its partnership with the National Association of Basketball Coaches (NABC), the NCAA® and ESPN. Now in its seventh year, the program consists of 48 NCAA® Division I men’s basketball coaches competing for fan votes in a four-round contest that raises money for charities of the coaches’ choice.

INFINITI, an official corporate partner of the NCAA, will make donations throughout the competition totaling $349,000. The further the coaches advance in the competition, the more money is raised for their respective charities. The winning coach will receive $100,000 to benefit his charity of choice.

“INFINITI continuously looks forward to partnering with the NABC, NCAA® and ESPN to raise money for many deserving charities with the INFINITI Coaches’ Charity Challenge,” said Allyson Witherspoon, director of marketing communications and media, INFINITI USA. “Going into the seventh year of the competition, we’re eager to help facilitate this friendly competition as coaches raise money for their local charities of choice.”

Beginning Jan. 2, fans will decide the winner over a 10-week period by casting votes on a custom online microsite at www.espn.com/INFINITI. Voters can cast one vote per day for a coach’s charity.

The first round of voting takes place Jan. 2 and runs through Jan. 22, with half of the coaches advancing to a second round, held between Jan. 23 and Feb. 12. From Feb. 13 to 26, the 16 advancing coaches from round two will compete in a third round where only four coaches advance to the final, fourth round. From Feb. 27 to March 12, fans can vote for one coach per day, and the coach with the most votes, along with the chosen charity, will be announced on March 12, 2017.

“Since its inception, the Infiniti Coaches’ Charity Challenge has raised hundreds of thousands of dollars and raised awareness for a wide variety of charitable organizations,” said Jim Haney, NABC executive director. “The competition that our outstanding college coaches and fans enjoy on the court has been carried over to the Challenge, where everyone wins.”

Among this year’s group of participating 48 coaches are:

  • University of Arizona coach Sean Miller, competing for Casa de los Niños
  • Arizona State University coach Bobby Hurley, competing for Pat Tillman Foundation
  • Auburn University coach Bruce Pearl, competing for Children’s Harbor, Inc.
  • Baylor University coach Scott Drew, competing for Coaches vs. Cancer
  • BYU coach Dave Rose, competing for BYU Simmons Center for Cancer Research
  • Clemson University coach Brad Brownell, competing for The Outdoor Dream Foundation
  • University of Colorado coach Tad Boyle, competing for Special Olympics Colorado
  • University of Connecticut coach Kevin Ollie, competing for Connecticut Children’s Medical Center
  • Creighton University coach Greg McDermott, competing for Abide
  • University of Dayton coach Archie Miller, competing for Ronald McDonald House Charities of Dayton
  • Georgetown University coach John Thompson III, competing for SOME (So Others Might Eat)
  • Georgia State University coach Ron Hunter, competing for Samaritan’s Feet International
  • Georgia Tech coach Josh Pastner, competing for WellStar Foundation
  • Gonzaga University coach Mark Few, competing for Community Cancer Fund
  • University of Indiana coach Tom Crean, competing for Tatum’s Bags of Fun
  • University of Iowa coach Fran McCaffery, competing for Coaches vs. Cancer
  • Iowa State University coach Steve Prohm, competing for Lupus Foundation of America, Iowa Chapter
  • Kansas State University coach Bruce Weber, competing for Coaches vs. Cancer
  • Marquette University coach Steve Wojciechowski, competing for Camp Hometown Heroes
  • University of Maryland coach Mark Turgeon, competing for Alzheimer’s Association
  • University of Memphis coach Tubby Smith, competing for Coaches vs. Cancer
  • University of Michigan coach John Beilein, competing for The ChadTough Foundation
  • Michigan State University coach Tom Izzo, competing for Volunteers of America Michigan
  • University of North Carolina coach Roy Williams, competing for UNC Lineberger Comprehensive Cancer Center
  • North Carolina State University coach Mark Gottfried, competing for Team Focus
  • University of Notre Dame coach Mike Brey, competing for Coaches vs. Cancer
  • Ohio State University coach Thad Matta, competing for Ronald McDonald House Charities of Central Ohio
  • University of Oklahoma coach Lon Kruger, competing for Coaches vs. Cancer
  • Oklahoma State University coach Brad Underwood, competing for Stillwater Area United Way, Inc.
  • University of Oregon coach Dana Altman, competing for Children’s Miracle Network (CMN)
  • Purdue University coach Matt Painter, competing for Smith Family BReaK Thru Fund
  • San Diego State University coach Steve Fisher, competing for The ALS Association, Greater San Diego Chapter
  • St. John’s University coach Chris Mullin, competing for The Herren Project
  • St. Louis University coach Travis Ford, competing for Annie Malone Children & Family Services
  • Stanford University coach Jerod Haase, competing for Lucile Packard Children’s Hospital Stanford
  • Stephen F. Austin State University coach Kyle Keller, competing for Nacogdoches Area United Way
  • Syracuse University coach Jim Boeheim, competing for Jim and Juli Boeheim Foundation
  • Texas Christian University coach Jamie Dixon, competing for Maggie Dixon Foundation
  • Temple University coach Fran Dunphy, competing for Big Brothers Big Sister Independence
  • University of Tennessee coach Rick Barnes, competing for Emerald Youth Foundation
  • UCLA coach Steve Alford, competing for Special Olympics Southern California
  • Vanderbilt University coach Bryce Drew, competing for Coaches vs. Cancer
  • Villanova University coach Jay Wright, competing for Augustinian Fund
  • University of Virginia coach Tony Bennett, competing for Blue Ridge Area Food Bank
  • Wake Forest University coach Danny Manning, competing for Brenner Children’s Hospital
  • University of West Virginia coach Bob Huggins, competing for Norma Mae Huggins Cancer Research Endowment Fund
  • Wichita State University coach Gregg Marshall, competing for Wichita Children’s Home
  • University of Wisconsin coach Greg Gard, competing for Garding Against Cancer

While only one coach will win the grand prize, INFINITI has guaranteed each coach a donation of at least $1,000 to his chosen charitable organization.

“The INFINITI Coaches Charity Challenge is an excellent program that allows fans and coaches the opportunity to help charities and give back to deserving communities,” said Jeff Jarnecke, NCAA director of championships and alliances. “We’re proud to work with INFINITI and the NABC on this great program and look forward to seeing this fun competition that positively impacts so many individuals.”

ESPN will promote the INFINITI Coaches’ Charity Challenge across many different platforms including ESPN broadcast, ESPN.com and several social media platforms.

About INFINITI

INFINITI Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The INFINITI brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States, United Kingdom and China. INFINITI plans to also expand manufacturing into Mexico by 2017. INFINITI design studios are located in Atsugi-Shi near Yokohama, London, San Diego and Beijing.

INFINITI is in the middle of a major product offensive. The brand has been widely acclaimed for its daring design and innovative driver-assistance technologies. From the 2016 season, INFINITI is a technical partner of the Renault Sport Formula 1® team, contributing its expertise in hybrid performance.

More information about INFINITI and its industry leading technologies can be found at http://www.INFINITI.com/. You can also follow us on Facebook, Twitter, LinkedIn and see all our latest videos on YouTube.

About NCAA

The NCAA is a membership-led nonprofit association of colleges and universities committed to supporting academic and athletic opportunities for more than 450,000 student-athletes at more than 1,000 member colleges and universities. Each year, more than 54,000 student-athletes compete in NCAA championships in Divisions I, II and III sports. Visit www.NCAA.org and www.NCAA.com for more details about the Association, its goals, members and corporate partnerships that help support programs for student-athletes. [NCAA is a trademark of the National Collegiate Athletic Association.]

About the National Association of Basketball Coaches

Located in Kansas City, Missouri, the NABC was founded in 1927 by Forrest “Phog” Allen, the legendary basketball coach at the University of Kansas. Allen, a student of James Naismith, the inventor of basketball, organized coaches into this collective group to serve as Guardians of the Game. The NABC currently has nearly 5,000 members consisting primarily of university and college men’s basketball coaches. All members of the NABC are expected to uphold the core values of being a Guardian of the Game by bringing attention to the positive aspects of the sport of basketball and the role coaches play in the academic and athletic lives of today’s student-athletes. The four core values of being a Guardian of the Game are advocacy, leadership, service and education. Additional information about the NABC, its programs and membership, can be found at www.nabc.org.

Mother of Quads Faces Cancer; Receives Outpouring of Support


You can download an audio podcast here or subscribe via iTunes.

Kayla Gaytan, the wife of a soldier, was expecting four healthy babies–conceived naturally–when something went wrong. She began recognizing the symptoms of her Hodgkin’s lymphoma. The doctors confirmed her worst fears and quickly delivered the babies at 30 weeks so she could begin chemo–again.

Pegine Echevarria, CEO of Team Pegine, a keynote speaker and mother of two servicemen, quickly recognized that Kayla and her husband Charles, who is stationed at Fort Campbell, were going to need a lot of help. She found their GoFundMe page asking for $5,000 and immediately realized that the family would need much, much more. She’s made it her personal crusade to help the family raise $100,000.

Pegine’s efforts, combined with some great media exposure, are helping. As of January 9, 2017, the crowdfunding campaign has raised $15,365.

People did a story about Kayla and you can watch their video here:

The Today show did a story. You can watch their video here:

WKRN  did a story and you can watch it here:

MSNewsNow.com – Jackson, MS

Hodgkin’s lymphoma, also known as Hodgkin’s disease, is a cancer of the lymphatic system.

Kayla and Charles told WKRN that the doctors had given her a 50 percent chance of surviving five years. The couple already has two children. Pegine quickly realized when she heard the story that the young couple is facing more than any couple could be expected to handle alone. She’s virtually adopted them and their GoFundMe effort. She says, “I have fallen in love with this family and am on a mission to help them.”

Pegine calls her effort “Be Part of the Miracle!” She encouraging everyone she knows to donate and is reaching out to her powerful stable of corporate clients to step up with matching donations to both help fund the needs and spur more individual donations.

Kayla set up a Facebook page where you can follow the progress of the four babies.

On Tuesday, January 10, 2016 at 5:00 Eastern, Pegine will join me here for a live discussion about Kayla, her battle with cancer and her six children. Pegine is convinced she can help the family raise $100,000 to help them with the challenges they will certainly face. Tune in here (at the top of this article) then to watch the interview live. Post questions in the comments below or tweet questions before the interview to @devindthorpe.

Pegine Echevarria, courtesy of Team Pegine

Pegine Echevarria, courtesy of Team Pegine

More about Team Pegine:

Team Pegine, Inc. is an award-winning leadership development, training and marketing firm that educates leaders in a diverse world through extraordinary interactive experiences. Team Pegine works with corporations and government as well as military and corporate leaders to engage, train, develop and market, both internally and externally, to women and multicultural leaders.

Pegine’s bio:

Twitter: @PegineMotivateU

Pegine is one of only 8 women and the only Latina inducted into the 58 member Motivational Speakers Hall of Fame (Tony Robbins and Jack Canfield are also inducted). Named 1 of the 100 Global Thought Leaders on Diversity and Inclusion by SHRM (The Society for Human Resource Management). www.Pegine.com is a leadership, inclusion success expert. Using interactive experiences both in her speeches and large scale live situational exercises, Pegine creates memorable lessons providing leaders techniques that they can use during high stress, high value moments, gaining influence and confidence in a diverse world. Her company, www.TeamPegine.com, was named North Florida’s #3 Fastest Growing Privately Owned Company. She is a Small Business Administration’s (SBA) Women in Business Champion of the Year. Hired by Fortune 500, government and the military, Pegine offers clients fresh ideas to leaders to engage diverse markets to help them achieve their goals, presenting her ideas vividly with unusual stories and metaphors, captivating listeners. Politicians, executive leaders, entrepreneurs and Fortune 500 executive hire her coaching service that include role players and live situational exercises to increase their effectiveness, charisma and confidence communicating in a diverse world. Companies use Team Pegine to engage and nurture diverse leaders.

Pegine is one of fewer than 700 speakers worldwide to earn the designation of Certified Professional Speaker® less than 1% of professional speakers worldwide hold the designation. The DoD awarded her company the rarely given CPAR rating of excellence for contracts over one million dollars. Pegine thrives on big ideas and big productions. She designed, led and implemented a live simulation leadership cultural negotiation training exercise with 50 role players, 12 villages, with over 12,000 officers participating, from all branches of the military and 12 ally countries. Pegine holds an MSW in group and organizational behavior and has authored several books. Her book “Sometimes You Need to Kick Your Own Butt” was a SHRM Best Seller four years in a row. On the cover of Minority Business Entrepreneur as a “Women in Business Who Rocks” she is also quoted in the Wall Street Journal, New York Times and Hispanic Business Magazine.

Never miss another interview! Join Devin here!

Devin is a journalist, author and crowdfunding speaker who calls himself a champion of social good. With a goal to help solve some of the world’s biggest problems by 2045, he focuses on telling the stories of those who are leading the way! Learn more at DevinThorpe.com!

 

Support Christopher’s Haven and Escape with Chris Evans

AutoLotto wants to support Christopher’s Haven. They are raising money on omaze. Recently I caught up with Matt Clemenson to learn more about the effort; here’s what he told me:

What is the social benefit you hope to achieve with or through your crowdfunding campaign?

Boston-based Christopher’s Haven is working with philanthropic platform Omaze on a campaign offering donors the chance to win an adventure with Captain America (Chris Evans) starting at just $10. The winning donor will be flown out to Boston with 3 guests to complete an Escape Room challenge with Chris Evans.

Christopher’s Haven operates a supportive community consisting of nine temporary apartments and a community recreation area for families of children being treated for cancer in nearby Boston hospitals. Over 300 families to date have stayed in the fully-furnished and equipped apartments located across the street from Massachusetts General Hospital. The Loft is utilized to provide programming for children undergoing outpatient treatment, as well as their siblings and parents. Activities coordinated primarily by volunteers, include massage therapy, pet therapy, arts & crafts, movie nights, birthday and holiday parties, bell-ringing ceremonies, outings to sporting events and excursions to local attractions.

How much money are you hoping to raise and why? How much have you raised so far?

As much as possible!  The more we can assist childhood cancer patients and their families, the better.  The campaign ends on January 20, 2017.

Whom are you trying to help with your project and why?

Christopher’s Haven and, in doing so, childhood cancer patients and their families.

What rewards, if any, are you offering to your supporters?

The winner (+3 friends) are flown out to Boston and put up in a 4-star hotel. They complete an Escape Room challenge with Chris Evans as Captain America plus a burgers and beer dinner.

Donors get various perks depending on the level of their donation. For example, donors who give $1,500 get an autographed copy of Captain America: Civil War DVD signed by Chris Evans. Donors who give $2,500 earned an outgoing voicemail message from Chris Evans.

Check out the campaign.

 

Fareportal Wraps-Up Holiday Season with Successful Giving Campaign

Online Travel Agency brings holiday cheer to charitable organizations at home and abroad

Press Release – NEW YORK, January 5, 2017: Beginning on Giving Tuesday, CheapOair, a leading flights-focused concierge travel service and Fareportal brand, kicked off its holiday campaign with a video documenting a recent trip to Nepal to bring solar-powered lights to children with limited access to electricity.

CheapOair provided funding for transportation, logistical support, and manpower to deliver over 1,000 Luci® lights provided by MPOWERD, Inc. for the grand opening of Kids of Kathmandu’s first of 50 re-built schools. The video was posted on Facebook on Giving Tuesday and to date has received 668,000 views, 900 shares, and 14,000 likes.

To accompany the video, the brand encouraged followers on social media to nominate friends and family who regularly go above and beyond to give back to the community. Each day from the beginning of the campaign through December 24th, CheapOair rewarded a deserving nominee with a $50 CheapOair gift card.

In the second phase of the campaign, CheapOair launched another video following the Manhattan Girls Chorus on a day of caroling at retirement homes throughout New York City. To reward the chorus’ efforts to spread the holiday spirit, CheapOair donated $2,000 to help the chorus continue its mission of focusing on musical excellence and the development of confident young women. The video was posted on Facebook on December 21st and has received 168,000 views, 1,000 shares, and 3,000 likes to date.

Fareportal has a longstanding commitment to helping the local community, especially during the holidays. The company continued this tradition through various initiatives with local charities including longtime partner, Covenant House. This year, Fareportal employees surprised members of the Mother & Child Program at Covenant House with toys for each of the children. In the spirit of giving, the company also donated $5,000 to help provide every young adult in Covenant House’s New York City program with a gift card for the holidays.

Additionally, Fareportal has encouraged employees to do some giving back of their own by organizing a Coat Drive for New York Cares and also by donating linens and hygiene items to the Bowery Mission.

About Fareportal

Fareportal is a high-tech, high-touch travel company that powers a next generation travel concierge service. Utilizing its innovative technology and company-owned and operated global contact center, Fareportal has built strong industry partnerships; providing access to over 450 airlines, 150,000 hotels, and hundreds of car rental companies that serve millions of customers every year. With a portfolio of consumer travel brands, including CheapOair and OneTravel, Fareportal provides its airline partners with access to a broad customer base that books high-yield international travel and add-on ancillaries.

To Crowdfund Successfully, Think About More Than Money


You can download an audio podcast here or subscribe via iTunes.

Kathleen Minogue is passionate about using crowdfunding for social good. She created her business, Crowdfund Better, to help social entrepreneurs and nonprofits raise more money via crowdfunding.

Kathleen is a former teacher. She puts those skills to work today by helping people learn how to crowdfund for their cause or business.

Kathleen shared three tips with me that I’m honored to pass along to you.

To crowdfund successfully, think about more than money

1. It’s all about the network.

Crowdfunding is about the network, not the funding. This is what I find most people get backward. They focus on the funding and they miss the potential of their current crowdfunding efforts to fuel their social, creative or financial capital needs long beyond this initial campaign.

2. Crowdfunding isn’t free.

It costs time – yours, your team’s or a team you hire to help you. It’s also important to budget enough time ahead of your campaign launch to prepare your network. Technology moves our messages faster but trust is built in human time.

3. Crowdsource other resources.

Crowdfunding creates opportunities for people to contribute more than money to your campaign. Other types of capital (i.e. social, creative, intellectual, community, relationship) may be just as vital to the long-term success of your business, cause, or creative project.

On Thursday, January 5, 2017 at 3:00 Eastern, Kathleen will join me here for a live discussion about her tips for crowdfunding more successfully. Tune in here (at the top of this article) then to watch the interview live. Post questions in the comments below or tweet questions before the interview to @devindthorpe.

Kathleen Minogue, courtesy of Crowdfund Better

Kathleen Minogue, courtesy of Crowdfund Better

More about Crowdfund Better:

Twitter: @crowdfundbetter

Crowdfund Better provides crowdfunding education and strategic consulting to empower entrepreneurs, small businesses, nonprofits, and local communities to develop stronger networks for ongoing social, creative, and financial support. Crowdfund Better also develops crowdfunding educational tools and programs for business advisors and platforms.

Kathleen’s bio:

Twitter: @kathleenminogue

Kathleen Minogue is a crowdfunding educator, speaker and strategic business consultant. After running her own successful crowdfunding campaign in 2012, she founded Crowdfund Better to guide entrepreneurs, small businesses, nonprofits, and creative artists on how to use crowdfunding strategically to help them attain their financial, marketing, and business goals. A thought leader in crowdfunding, Kathleen is particularly focused on utilizing crowdfunding to encourage entrepreneurship, economic development and job creation in local communities, especially for women and minorities.

Kathleen is a dynamic speaker who uses her skills as a former teacher and financial professional to run highly interactive workshops that address the needs of novice crowdfunders as well as experienced veterans, and has worked alongside project creators on highly successful campaigns on platforms ranging from Kickstarter and Indiegogo to niche platforms like Seed&Spark, Barnraiser and Hatchfund. Kathleen has been invited to speak at venues including: General Assembly, Impact Hub, Pepperdine University, the Director’s Guild of America, CAMEO, SCORE, SBA, the Global Crowdfunding Convention, Crowdfunding Deep Impact UK and Crowd Invest Summit.

Prior to Crowdfund Better, Kathleen spent time at JPMorgan where she helped build relationships with leading technology venture capitalists and worked as a consultant for an LA-based crowdfunding start-up.

Never miss another interview! Join Devin here!

Devin is a journalist, author and crowdfunding speaker who calls himself a champion of social good. With a goal to help solve some of the world’s biggest problems by 2045, he focuses on telling the stories of those who are leading the way! Learn more at DevinThorpe.com!

 

Lighting up the Darkness in Syria: iguacu’s Rigorous Research, Analysis and On- the-Ground Expert Network Empower People to Give Effectively

Go to WeAreiguacu.com/TakeAction/Syria to Make a Genuine Impact

A grave humanitarian challenge: The current humanitarian situation in Syria is one of the gravest in world. Since civil war broke out in 2011, more than six million people have been internally displaced, nearly two million children are out of school, and two million people are in urgent need of food. In total, more than thirteen million people are in need of aid.

In the face of such devastation, how can those of us who are aching to help out take action and ensure our dollars are reaching those with the greatest need? How can we choose a charity that is able to use our donations impactfully?

The power to give effectively: Enter iguacu (weareiguacu.com), a unique, groundbreaking nonprofit organization that is empowering the public to give effectively to alleviate human suffering. Analyzing research and intelligence from an expert worldwide network, iguacu’s team identifies charities that are making a genuine impact in regions of the globe that are in crisis, from Syria to South Sudan, and beyond.

What makes iguacu different is the depth and scope of its investigations. iguacu’s expert network comes from academia, international/national/local aid and humanitarian relief organizations, development agencies, economic and/or political institutes, think tanks, governmental bodies, charities, private sector and community associations.

Though often based in difficult, inaccessible regions, working in challenging conditions, these experts take the time to speak with iguacu. iguacu’s careful research and analysis of their input enables them to guide donors with confidence.

How to donate to Syria with impact: iguacu recommends donations to the International Federation of Red Cross and Red Crescent Societies (IFRC), which has the widest reach in Syria and has been helping to address people’s humanitarian needs including food, health and more. Go to WeAreiguacu.com/TakeAction/Syria to learn more and then make an immediate gift.

Don’t Even Think About Crowdfunding Without Doing These 3 Things First

You can download an audio podcast here or subscribe via iTunes.

B Cavello is a key part of the brains and brilliance behind the Exploding Kittens’ $8.8 million success on Kickstarter. Having moved on from that project, B is now working as a crowdfunding consultant through B is for Business. B, who prefers the personal pronoun “they,” will share a bit of their genius with us.

According to Fox Business, Exploding Kittens raised $8.8 million on Kickstarter from 219,382 backers. This Wikipedia page ranks Exploding Kittens 15th biggest in the history of crowdfunding.

Here are B’s insights:

“Don’t even think about crowdfunding without doing these 3 things first.”

1. Know your audience.

It’s easy to focus on funding, but to run a successful crowdfunding campaign, you must focus on the crowd. You must honestly evaluate your reach and your network. Optimism works against you, here. Work with what you KNOW you have.

2. Clearly understand the realities of success.

When you start a crowdfunding campaign, you are making a promise, and you want to be sure you can keep it. Not only does knowing what’s ahead give you credibility with your team (your crowdfunding backers), it also gives you a clear head when evaluating opportunities and challenges. Know your timeline and your costs and give yourself plenty of padding because unexpected things WILL happen.

3. Build a strong team.

The reality of crowdfunding campaigns is that even (or especially) when they are wildly successful, they are a LOT of work. If you’re setting out to run a campaign, running it alone is dangerous. That said: you need to ensure that everyone on your team is as passionate about and capable of serving your cause as you are.

On Thursday, January 5, 2017 at 2:00 Eastern, B will join me here for a live discussion about their three tips and more insights about crowdfunding. B is passionate about causes and our discussion will focus on using these insights for good. Tune in here then to watch the interview live. Post questions in the comments below or tweet questions before the interview to @devindthorpe.

B Cavello, courtesy of B is for Business

B Cavello, courtesy of B is for Business

More about B is for Business:

Twitter: @b_cavello

B offers guidance, counsel, and even hard truths for those seeking to create a crowdfunding campaign.

B’s bio:

B Cavello is a crowdfunding veteran whose work as Product Development and Community Director at Exploding Kittens helped catapult the game startup to its record-breaking 219,382 backer success. As the voice and primary liaison for the nearly $9 million campaign, B cultivated and empowered the huge community inspired by the game. Following the Kickstarter, they also oversaw product design and testing of the physical card game, expansions, the iOS and Android apps, and even plush and wearable merchandise.

B has since departed from the Exploding Kittens team and now works as an Engagement Leader with IBM Watson. B also works independently as a crowdfunding consultant. They have advised on a variety of crowdfunding campaigns including Zach and Zebby Wahls’ “Woman Card[s],” the Artiphon, and the Lelo Hex condom.

B has their own projects as well, primarily focused on social good: from crisis housing materials to computer education and security and even an interactive circuitry book for kids.

Never miss another interview! Join Devin here!

Devin is a journalist, author and corporate social responsibility speaker who calls himself a champion of social good. With a goal to help solve some of the world’s biggest problems by 2045, he focuses on telling the stories of those who are leading the way! Learn more at DevinThorpe.com!

 

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