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The best source for news and information about crowdfunding for good.

Crowdfunding for Social Good

Devin D. Thorpe

Devin Thorpe

Monthly Archives: November 2017

Miranda Lambert Invites Fans and Animal Lovers to become citizens of MuttNation Beginning on Giving Tuesday

Press Release – For Giving Tuesday, Grammy-winning country star Miranda Lambert has launched a new initiative with her Mutt Nation Foundation. With a 100% tax deductible donation of $25 or more you become a MuttNation Citizen and join dog lovers from all over in making life better for mutts.

Members receive a downloadable Certificate of Citizenship signed by Miranda Lambert, their name on the Citizens page, a photo of their pet in The Dog Park (section of the website), a 20% discount on all MuttNation products on (the proceeds of which benefit MuttNation Foundation), and most importantly, the knowledge that they are helping to make a real difference in the lives of animals and helping a shelter pet find a forever home.

About MuttNation Foundation (501(c)3 non-profit organization)

Miranda’s love for animals has always been an important part of who she is. Miranda and her mom, Bev Lambert, founded MuttNation Foundation in 2009 to shine a spotlight on rescue animals, assist shelters, and to ensure that as many dogs as possible would have a safe and loving place to call home. All donations are 100% tax deductible. The Lamberts, along with a passionate board of directors ensure that your hard-earned dollars go towards improving the lives of animals.

About Miranda Lambert:

Vanner Records/RCA Records Nashville singer/songwriter Miranda Lambert is the reigning ACM Female Vocalist of the Year, having been bestowed this honor for eight consecutive years. Her accolades include 2 Grammy Awards, 12 (CMA) Country Music Associations Awards, and 28 (ACM) Academy of Country Music Awards as well as many other honors, including the prestigious Harmony Award from the Nashville Symphony.

The Texas native released her most recent effort, a double album titled The Weight of These Wings in November 2016, which debuted at No. 1 on the Billboard Country Albums chart. She touts six studio albums to her repertoire; Kerosene (2005), Crazy Ex-Girlfriend (2007), Revolution (2009), Four The Record (2011) and Platinum (2014), the latter earning Lambert a GRAMMY Award for Best Country Album, in addition to her previous GRAMMY win for Best Female Country Vocal Performance in 2010 for “The House That Built Me.” The first song released from The Weight Of These Wings, “Vice,” received multiple Grammy and ACM Award nominations. Her third single, “Tin Man”, is currently at Country Radio.

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Crowdfunding Campaign To Solarize East Oakland Church Reaches Goal In One Day

Press Release – OAKLAND, Calif. – November 29, 2017 – Supporters of solar across the country donated enough on #GivingTuesday to bring solar energy to East Oakland’s Faith Baptist Church through a crowdfunding campaign from the solar nonprofit RE-volv. The campaign exceeded its goal of $14,400 in less than one day, a first for the organization, with the support of matching funds from the Leonardo DiCaprio Foundation.

“Lowering our electricity bill will add to the bottom line in our organization’s budget,” said Rev. Curtis Robinson, Pastor of Faith Baptist Church, which feeds over 300 hungry families every month and distributes more than 100 tons of food every year through their bi-weekly Food Giving Program. “With the savings from solar energy, we plan to better serve our youth and young adults and our seniors, some of our most underserved populations.”

The planned 5.8kW solar array will save Faith Baptist Church more than 30 percent on their electricity bill in the first year and over $40,000 over the life of the system. In addition to Faith Baptist’s monthly savings, RE-volv’s unique revolving fund model means the church’s solar payments will be reinvested into more solar energy projects for nonprofits across the country.

“RE-volv is working to make sure that the benefits of solar can reach everywhere, including nonprofit organizations working to benefit underserved communities,” said Andreas Karelas, Executive Director of RE-volv. “Faith Baptist Church is an inspiring example of people in a community coming together to help their neighbors who are less fortunate.”

RE-volv is a grantee of the U.S. Department of Energy SunShot Initiative. This project is one of 10 that RE-volv aims to showcase as part of the DOE’s Solar in your Community Challenge, a contest to identify new financial models for bringing solar to low-moderate income communities and nonprofits.

Yesterday’s campaign was bolstered by matching funds from the Leonardo DiCaprio Foundation. The Foundation awarded RE-volv $120,000 this year, which doubled individuals’ contributions. The solar panels were generously donated from solar manufacturer Jinko Solar.

RE-volv supports solar energy projects for nonprofits that lack access to financing options. An estimated 1.5 million nonprofits in the U.S. face financial barriers to obtaining solar power, as they do not qualify for solar tax credits or are too small to attract traditional investors. These nonprofits miss out on the financial benefits of solar which they could use to further support the communities they serve. RE-volv bridges this funding gap for organizations that provide valuable public services to vulnerable communities, including homeless shelters, schools, community centers, and houses of worship, like Faith Baptist Church.

RE-volv’s unique crowdfunding platform is the first to employ a revolving fund for solar energy. Donors select a specific nonprofit to support – like Faith Baptist Church – and, as the project pays back dividends through a solar lease agreement, the user can then reinvest in new solar projects through the RE-volv platform. This pay-it-forward model helps to accelerate solar energy deployment in local communities while keeping donors engaged in growing clean energy across the country.

To date, RE-volv has raised over $300,000 from over a thousand people in 22 countries. It has crowdfunded 11 solar projects (150+ kW of capacity) in four states, include Harbor House in Oakland, which serves refugee, immigrant, and low-income families with after-school programs and ESL classes, and Morris Chapel Baptist Church, the oldest African American Church in Philadelphia. Thanks to the solar installations, these nonprofits are expected to save between 15 and 40 percent on their electric bills. In total, these 11 nonprofits will save more than $1.5 million over the life of their solar energy systems. RE-volv’s solar revolving fund, the Solar Seed Fund, is now worth over $700,000 in future lease payments from these 11 projects – payments which will be used to finance at least 20 more solar energy projects.

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Michaels Donates 10,000 Starlight Brave Gowns to Hospitalized Children Nationwide this Holiday Season

Press Release – LOS ANGELES (Tuesday, November 28)—In honor of #GivingTuesday, Starlight Children’s Foundation announced today that The Michaels Companies, North America’s and Canada’s largest arts and crafts specialty retailer, is donating 10,000 fun, comfy and colorful Starlight Brave Gowns to hospitalized children nationwide throughout the holiday season.

Starlight Brave Gowns are revolutionizing the way children experience hospitalization. The gowns are soft and breathable instead of stiff and scratchy, comfortable and easy to wear instead of awkward and revealing, and they are fun and colorful instead of plain and boring.

As the program’s 2016 launch partner, Michaels created ten inaugural designs that bring smiles to hospitalized children by making them look and feel like an astronaut, an explorer, a scuba diver and more. The gowns also feature snaps on each sleeve and ties down the side to make it easier for doctors, nurses and other caregivers to do tests and procedures.

“We’re in awe of Michaels’ support as our longtime partner in bringing joy and comfort to hospitalized kids,” said Chris Helfrich, CEO of Starlight Children’s Foundation. “Being a sick kid stuck in the hospital is really tough, especially during the holidays. But thanks to Michaels, we’re able to bring even more smiles to kids and families when and where they need it most.”

“Michaels is proud to continue this important work with Starlight Children’s Foundation and to build upon what we started together last year,” said Michaels CEO Chuck Rubin. “With this donation of 10,000 Starlight Brave gowns, we hope we can help to inspire and uplift children across the country, in our own small way, during their hospital stay with these innovative and imaginative gowns.”

“These gowns bring smiles and as a parent, I can’t begin to tell you how valuable a smile is on my child’s face and mine especially during our darkest of times,” Kelly Blumenthal said. Her two-year-old son, Finn, wore a Starlight Brave Gown during open heart surgery earlier this year.

Originally conceived by entrepreneur and philanthropist Summer Germann to honor her 10-year-old brother who passed away from pediatric cancer in 2002, Starlight Brave Gowns are designed for boys and girls ages 2 through 12. Made in the USA, the gowns are manufactured to meet strict hospital infection and safety protocols, and are specially designed to allow for easy access to heart monitors as well as IVs on both sleeves.

For just $25, anyone can donate a Starlight Brave Gown to hospitalized child in need by visiting Starlight online at


Starlight creates moments of joy and comfort for hospitalized kids and their families. For 35 years, Starlight’s programs have positively impacted more than 60 million critically, chronically and terminally ill or injured children in the US, Canada, Australia and the UK. With your help, more kids and their families will enjoy Starlight Brave Gowns, Starlight Fun Centers and other Starlight programs at a children’s hospital or facility near you. Support Starlight’s work by visiting and by following Starlight on Facebook, Instagram and Twitter.


The Michaels Companies, Inc. is North America’s largest specialty provider of arts, crafts, framing, floral, wall décor, and seasonal merchandise for the hobbyist and do-it-yourself home decorator.

As of April 29, 2017, the Company owned and operated 1,364 stores in 49 states and Canada under the brands Michaels, Aaron Brothers, and Pat Catan’s. The Michaels Companies, Inc., also owns Artistree, a manufacturer of high quality custom and specialty framing merchandise, and Darice, a premier wholesale distributor in the craft, gift and decor industry. The Michaels Companies, Inc. produces a number of private brands including Recollections®, Studio Decor®, Bead Landing®, Creatology®, Ashland®, Celebrate It®, ArtMinds®, Artist’s Loft®, Craft Smart®, Loops & Threads®, Make Market®, Foamies®, LockerLookz®, Imagin8®, and Sticky Sticks®. Learn more about Michaels at


#GivingTuesday is a global giving movement that has been built by individuals, families, organizations, businesses and communities in all 50 states and in countries around the world. This year, #GivingTuesday falls on November 28. #GivingTuesday harnesses the collective power of a unique blend of partners to transform how people think about, talk about, and participate in the giving season. It inspires people to take collective action to improve their communities, give back in better, smarter ways to the charities and causes they believe in, and help create a better world. #GivingTuesday demonstrates how every act of generosity counts, and that they mean even more when we give together

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Levi’s® Music Project Partners with Harmony Project to Give Back on Giving Tuesday

Levi’s® and musicfans everywhere are joining together to fund music education in the communities that need it most

Press Release – San Francisco, CA (November 28, 2017) – In celebration of Giving Tuesday, the Levi’s® Brand has partnered with the Harmony Project, an LA-based non-profit organization dedicated to helping students from low-income families stay engaged, inspired and in school through music education. For every order placed today on , Levi’s® is donating $15 (up to a maximum of $50,0) to the Harmony Project.

To further suport, a custom designed Live in Levi’s® pin is available on, with 10% of proceeds benefitting Harmony Project. Anticipated proceeds from this will be in addition to the promised $50,0 from Giving Tuesday, totaling an anticipated maximum donation from Levi’s® of $5,0 towards the Harmony Project.

In addition to the maximum $5,0 Levi’s® contribution, a celebrity auction will take place online at Grailed [ LINK]. Levi’s® pieces donated from the personal wardrobes of John Mayer, Mark Wahlberg, Ian Somerhalder, Taboo of the Black Eyed Peas, and more will be available for auction beginning at 10:0AM EST on Tuesday, November 28. Standout items include Snoop Dogg’s custom chain-stitched trucker jacket, a pair of vintage 501® jeans signed by Rita Ora, and a hand-drawn trucker jacket by Billy Bob Thornton. All proceeds from the auction will benefit Harmony Project.

Music education and suport are in constant danger of cuts and defunding around the world. Together with artists and community partners, Levi’s® develops music projects where access to education is needed most.

Harmony Project will use the proceeds from Levi’s® Giving Tuesday initiative to build a music production studio in South Central Los Angeles. This studio will advance music education possibilities and help students to develop work-force ready skills within the music industry. More specifically the proceeds will outfit a top-notch recording studio and classroom with computers, music production software/equiient and other industry leading tools. Harmony Project will also engage music production experts to develop and lead class series.

Music reaches everyone and is crucial to how we understand our history, our community and our authentic selves. Levi’s® has always been part of the music community: worn by the most original artists and loved by music fans worldwide. Through this partnership with the Harmony Project, Levi’s® continues to be at the center of music culture as an active collaborator and respected resource for creating community-based music programs around the world. #supportmusic

About Harmony Project

The Harmony Project provides quality intensive music education to underprivileged children in the Los Angeles area with the intent to keep these kids engaged and in school. Deterring them from droping out or getting involved in negative influences, Harmony Project proudly keeps kids positively motivated, bettering their choices in and out of the classroom. The organization uses the power of music to engage, empower, and foster the positive development of low-income youth, ages 6-18. Founded in 2001, The Harmony Project currently engages over 3,000 students across 14 sites throughout Los Angeles County.

About​ ​the​ ​Levi’s®​ ​brand

The Levi’s® brand epitomizes classic American style and effortless cool. Since their invention by Levi Strauss & Co. in 1873, Levi’s® jeans have become the most recognizable and imitated clothing in the world – capturing the imagination and loyalty of people for generations. Today, the Levi’s® brand portfolio continues to evolve through a relentless pioneering and innovative spirit that is unparalleled in the apparel industry. Our range of leading jeanswear and accessories are available in more than 110 countries, allowing individuals around the world to express their personal style. For more information about the Levi’s® brand, its products and stores, please visit For​ ​more​ ​information,​ ​contact:​ ​Laren Parker, Levi’s® US Public Relations,

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Para La Naturaleza Joins #GivingTuesday To Help In The Restoration Of Puerto Rico

Donations will go directly toward community programs, agroecology, reforestation and habitat restoration

Press Release – NOVEMBER 22, 2017, SAN JUAN, PUERTO RICO – Starting today until Tuesday, November 28, Puerto Rican environmental organization Para la Naturaleza joins the global movement #GivingTuesday, which seeks to encourage charitable donations to various causes around the world.

For the second consecutive year the organization joins the Giving Tuesday movement, this time by raising contributions for the Para la Naturaleza Community Fund, an initiative established after Hurricane Maria’s devastating impact on the island in September. The Community Fund focuses its efforts on bringing immediate support to the communities of Puerto Rico, and bolstering its ongoing programs dedicated to agroecology, reforestation and restoration of natural habitats.

“The Para la Naturaleza team is actively helping communities surrounding our protected areas and nature reserves. We have designated immediate relief funds to support agroecology. We have an immediate action plan to start a massive reforestation project and to restore natural habitats. It is time to support nature and work together to transform Puerto Rico into a sustainable country,” explained Fernando Lloveras San Miguel, President of Para la Naturaleza.

On Giving Tuesday, November 28, Para la Naturaleza employees will carry out various community activities within the four regions of the organization. These include planting trees, maintaining community gardens, distributing essential items, as well as clearing debris and vegetative material. All the activities will be carried out in the areas surrounding the wildlife reserves that the organization protects.

“Since we activated the Community Fund, we received the immediate support of the Puerto Rican community inside and outside the United States. The strong response and showing of support has been extraordinary, “ added Lloveras San Miguel.

How can you donate?

  1. Visit the page: on or before November 28, 2017.
  2. Make your donation: Each contribution makes a big difference.
  3. Spread the word: Become an advocate of our campaign. Share our content. Encourage your neighbors, work colleagues, friends and family members to join by donating and using the hashtag #GivingTuesday and #PLNCommunityFund.

About Para la Naturaleza

Para la Naturaleza is a nonprofit organization that integrates society into the conservation of its natural ecosystems. Its goal is to ensure the percentage of protected lands in Puerto Rico is 33% by the year 2033. It provides transformative experiences in nature that inspire and motivate each person and community to take concrete actions for its protection, like donating time, money or land. Besides organizing volunteer and educational events, along with fundraising campaigns, Para la Naturaleza also manages more than 60 natural areas and welcomes the public in visitor centers throughout Puerto Rico.

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Mazda Celebrates #GivingTuesday Through Recommitment To Mazda Drive For Good®

Mazda Will Donate $5 Million And Pledge 50,000 Hours Of Volunteer Time In 2018

Photo Credit: Mazda USA

Press Release – IRVINE, Calif. (November 28, 2017) – Building on four years of donations and over 30 years’ worth of volunteer hours completed, Mazda North American Operations (MNAO) today announced they will recommit to their annual charity program, Mazda Drive for Good®, in 2018. In its fifth year, MNAO will provide monetary donations to four national charities and 42 local charities, meeting a $5 million commitment to the communities in which it does business. Additionally, in 2018, MNAO employees and dealers will spend 50,000 hours of time volunteering in their local communities.

“Our Mazda Drive for Good program started in 2013, as a way to unify Mazda owners, dealerships and employees around causes that are important to them,” said Masahiro Moro, president and CEO of MNAO. “What started as a winter charity event, evolved into a true way-of-life for many of our dealer partners and employees. We are proud to announce our recommitment to our local communities, and the non-profits that truly make a difference in peoples’ lives, each and every day.”

In its fifth year of the Mazda Drive for Good program, Mazda will collaborate with St. Jude Children’s Research Hospital®, American Red Cross, American Heart Association, and the Mazda Foundation (USA), Inc. on a national level, and 42 community non-profit organizations across the country. See below for a complete list of partner organizations. In addition to the monetary donations, MNAO employees and dealer partners will continue to provide hands-on assistance to individual charities and causes they feel passionate about, in their local communities.

Mazda established the Mazda Drive for Good charitable program as a way to give back to the communities in which it does business. Since its launch in 2013, the Mazda Drive for Good program has donated more than $18.4 million, has pledged more than 263,000 charitable service hours and continues to provide monetary donations and community service throughout the year. You can learn more about the Mazda Drive for Good program on Inside Mazda.

Follow the conversation at #MazdaDrive4Good or

Mazda North American Operations is headquartered in Irvine, California, and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 600 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at

Follow MNAO’s social media channels through Twitter and Instagram at @MazdaUSA and Facebook at


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Complete a Puzzle to Help Fight World Hunger this Holiday Season

Rise Against Hunger taps into gamification trend to help feed people in great need

Press Release – Raleigh, N.C. – Nov. 28, 2017Rise Against Hunger is providing an innovative way for consumers to give back and have a hands-on impact on ending world hunger this holiday season by completing an interactive puzzle at, and simply sharing it on their social media profiles. For every completed puzzle that is shared, Rise Against Hunger will donate six highly nutritious meals to families in need all across the globe.

“Ending hunger can seem ‘puzzling,’ but this season, Rise Against Hunger is using the gamification of giving to make it as easy as completing a puzzle,” said Tom Barbitta, Chief Marketing Officer. “We created our puzzle to make it possible for anyone to give the gift of food—something everyone around the globe deserves.”

Hunger affects over 800 million people worldwide, equaling about 11 percent of the entire population, according to the United Nations Food and Agriculture Organization. With this in mind, Rise Against Hunger is encouraging consumers to give the gift of a meal this holiday season to support its mission of eradicating worldwide hunger by 2030.

Contributions and donations enable Rise Against Hunger to increase its shipment of meals to developing countries and provide educational and sustainable environmental initiatives for those in need around the world. Other ways to get involved include:

  1. Make a monetary donation to Rise Against Hunger online.
  2. Participate in one of the meal packaging events that are held in various markets across the United States. Rise Against Hunger has facilitated the packaging and distribution of over 360 million meals to 74 countries in need.
  3. Consumers doing their holiday shopping on Amazon can also fund Rise Against Hunger’s efforts through Amazon Smile, an initiative that allows users to donate 5 percent of their purchase back to an organization of their choice.

“Supporting Rise Against Hunger not only helps us provide meals, but also the education and tools necessary for communities to become sustainable and prosperous for years to come,” said Barbitta. “The impact these meals have on our beneficiaries doesn’t just last through the holiday season, it lasts a lifetime.”

Last year, Rise Against Hunger engaged more than 376,000 volunteers to join the global movement to end hunger. Supporting Rise Against Hunger will help lift communities around the globe, empowering them to break the cycle of poverty and create a brighter future. To learn more about Rise Against Hunger’s mission and extend your giving beyond the holidays, visit

About Rise Against Hunger

Rise Against Hunger (formerly Stop Hunger Now), an international hunger relief organization based in Raleigh, N.C., works to implement immediate and long-term solutions to hunger worldwide. With program locations in 20 U.S. cities and five international offices, Rise Against Hunger has engaged volunteers to package more than 360 million nutrient rich meals for distribution to 74 countries around the globe. To find out more about Rise Against Hunger’s efforts to end hunger worldwide, please visit, on Facebook at Against Hunger, on Instagram at @RiseAgainstHunger, or Twitter at @Rise2030.

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GiveWell Announces Top Charities for 2017 Giving Season – Evidence-backed, Thoroughly Vetted and Underfunded

GiveWell evaluates how much good a charity accomplishes, in terms of lives saved or improved

Press Release – San Francisco, Calif. – Nov. 27, 2017GiveWell, a nonprofit that recommends charities according to how much good they accomplish, in terms of lives saved or improved per dollar donated, announced today its top charities for the 2017 giving season and Giving Tuesday (#givingtuesday). Updated annually, the top charities list features charities that are evidence-backed, thoroughly vetted, and underfunded. This year, GiveWell added two new top charities, Evidence Action’s No Lean Season and Helen Keller International’s vitamin A supplementation program, to its list of recommendations.

GiveWell was started in 2007 by two friends working in the finance industry who were trying to accomplish as much good as possible with their charitable donations. They wanted to know which charities had the most impact, and standard approaches to evaluating charities focused on metrics such as overhead costs, not effectiveness. The friends, Elie Hassenfeld and Holden Karnofsky, found that information about impact simply wasn’t available and so they left their jobs to start GiveWell as a full-time project and to be resource for other donors. Today, thousands of donors use GiveWell’s research to guide their giving decisions.

“Evaluating the effectiveness of charities on your own is hard. Many charities raise money based on their ability to market themselves, as opposed to their ability to change lives,” said Elie Hassenfeld, Co-founder and Executive Director of GiveWell. “GiveWell’s research focuses on measurable impact – so donors know how much impact (in terms of lives saved or improved) they can have with each dollar donated.”

The GiveWell top charities for the 2017 giving season work primarily in sub-Saharan Africa and Asia. They are:

  • Against Malaria Foundation, which distributes insecticide-treated nets to prevent deaths from malaria.
  • Four charities that support programs to treat children for parasitic worm infections (deworming programs), which may lead to increased income later in life:
    • END Fund’s deworming program
    • Evidence Action’s Deworm the World Initiative
    • Schistosomiasis Control Initiative
    • Sightsavers’ deworming program
  • Evidence Action’s No Lean Season (NEW), which provides no-interest loans to poor rural households during the time of seasonal income and food insecurity (‘lean season’) in rural northern Bangladesh.
  • GiveDirectly, which distributes cash to very poor individuals.
  • Helen Keller International’s vitamin A supplementation program (NEW), which prevents deaths from childhood diseases.
  • Malaria Consortium’s seasonal malaria chemoprevention program, which distributes preventive anti-malarial drugs to children to prevent deaths from malaria.

For more information or to donate to any of these organizations, visit GiveWell collects no fees on donations to its recommended charities. Anyone can access GiveWell’s research for free on its website.

About GiveWell

GiveWell is a nonprofit dedicated to finding and recommending outstanding giving opportunities for all. GiveWell pioneered a new approach to charitable giving by vetting charities’ impact in terms of the lives they save or improve with each donation rather than just their overhead costs. Since 2007, GiveWell has directed more than $260 million to its recommended charities. Thousands of donors rely on GiveWell’s free research to help focus their charitable giving. Learn more at or follow @GiveWell.

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Red Cross Holiday Gift Guide: 3 Ways to ‘Give Something That Means Something’ This Giving Tuesday

Bring hope throughout this holiday season with gifts that help disaster victims, military heroes, and children and families abroad

Press Release – WASHINGTON, Nov. 27, 2017 /PRNewswire-USNewswire/ — After responding to a string of historic disasters, the American Red Cross is appealing to the public to “Give Something That Means Something” this holiday season. Beginning on Giving Tuesday, November 28, and throughout the Holiday Giving Season, donors can help bring hope and relief to children, families and communities that need it most with their holiday shopping.

Beginning in late August, the Red Cross embarked on providing wide-ranging relief efforts in response to three historic back-to-back hurricanes—Harvey, Irma, and Maria—followed closely by the deadliest week of wildfires in California history. In response to these disasters, the Red Cross provided more food to those affected than in the past four years — combined.

The need for Red Cross services is constant, and the organization’s Holiday Giving Campaign offers donors the opportunity to honor someone special with a unique gift. Gifts can help families who have lost everything after a disaster, support military heroes and veterans facing emergencies, and save children’s lives around the world.

“This has been an historic year for natural disasters and the Red Cross has been there to help families who’ve lost everything,” says American Red Cross President and CEO Gail McGovern. “It is such a wonderful feeling for both the gift-giver and the receiver to give and receive something that truly means something.”

How You Can Give Back

Through the Holiday Giving Campaign, people can give gifts that uniquely give back to people in the community while supporting the organization’s mission. Individuals can choose from three essential giving opportunities:

  • Gifts that help disaster victims. For example, a donation of $25 can provide blankets—as well as warmth and a sense of security—for five people staying in an emergency shelter. A $30 gift can provide hot meals for three people following a disaster while a $50 donation can supply a full day of emergency shelter with urgently needed essentials, including three meals, two blankets, a cot, snacks and personal hygiene supplies for someone impacted by disaster.
  • Gifts that help our troops. For example, a $145 contribution can show our heroes and veterans that we care by providing military hospital kits to 20 service members.
  • Gifts that help internationally. For example, a financial contribution of $100 can educate families and vaccinate 100 children against measles—a $500 gift can vaccinate an entire village.

To give with meaning, visit Choose from the diverse assortment of gifts, and make a tax-deductible donation online or, call 1-800 RED CROSS to support the corresponding Red Cross services. Then, send a card to the loved one, colleague, or co-worker being honored by your donation.

The Red Cross also encourages eligible individuals to give with meaning this holiday season by donating blood or platelets. Blood and platelet donations tend to decline from Thanksgiving to New Year’s Day as people become busy with holiday-related activities and travel, but patients don’t get a holiday from needing blood. Generous blood and platelet donations can help ensure lifesaving blood products reach those who need them including accident victims, heart surgery patients, and those receiving treatment for leukemia, cancer or sickle cell disease. Make an appointment today by using the Red Cross Blood Donor App, visiting or calling 1-800-RED CROSS (1-800-733-2767).

“Whether you give time, blood, or money—your generous gift will help people who face tremendous need,” says McGovern. “Thank you for considering donating to the Red Cross during this special time of year.”

About our Corporate Holiday Supporters:

During this holiday season, the American Red Cross is grateful for those corporate donors that generously contribute to our Holiday Giving Campaign. They include: Circle K and American Girl. Thanks to the generosity of these and other supporters, the Red Cross is able to bring help and hope to people across the country. To learn more about our corporate holiday supporters, visit

About the American Red Cross:

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation’s blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or, or visit us on Twitter at @RedCross.

SOURCE American Red Cross

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News Match to Raise Money and Awareness for Nonprofit Newsrooms on #GivingNewsDay

Press Release – Washington, DC – Every year, millions of Americans mark the Tuesday after Thanksgiving by donating to nonprofit and philanthropic causes as part of Giving Tuesday. This year, News Match—the largest-ever grassroots campaign to strengthen nonprofit journalism across the United States—is launching #GivingNewsDay as part of this nationwide effort.

With a goal of making 2017 a record-breaking year for donations to nonprofit news, more than 100 local and investigative newsrooms are eligible to receive up to $28,000 each in matching grants, totaling more than $6 million in new support for journalism. Giving Tuesday encourages people to support the causes that matter to them, #GivingNewsDay is a reminder that quality journalism shines a spotlight on those issues every day.

  • In North Carolina The War Horse’s reporting, led by a Marine infantry combat veteran and Purple Heart recipient, revealed rampant sexual harassment in the Marines and led to hearings in the Senate Armed Services Committee.
  • In Wisconsin journalists at the Wisconsin Center for Investigative Reporting reported that hundreds of thousands of people in the state are at risk of drinking water with unsafe levels of lead and other contaminants.
  • ProPublica’s reporting on maternal mortality not only illuminated a critical public health crisis but also saved at least one life when a woman who had read the series recognized her symptoms were preeclampsia and raced to the nearest emergency room.

News Match donations help to ensure that local communities—and the issues they care about—get the coverage that they deserve.

“A new generation of nonprofit newsrooms are providing the news and information Americans need at a time when we most need accurate and thorough reporting,” said Lauren Pabst of the John D. and Catherine T. MacArthur Foundation. “These newsrooms rely on audience support and News Match endeavors to accelerate and double that community support.”

News Match 2017 was launched by Democracy Fund, the John S. and James L. Knight Foundation, and the MacArthur Foundation to support nonprofit news organizations that play a vital role informing the public and holding those in power accountable.

“Trusted nonprofit and local news organizations are essential to building stronger communities, holding our decision makers accountable, and providing people with the information they need to contribute to civic change. Ensuring they have a bright future is in all of our interests,” said Jennifer Preston, Knight Foundation vice president for journalism.

Since the launch, News Match has announced four new supporting partner foundations. More than 20 foundations, corporations, and individual donors are offering matching challenges. The Ethics and Excellence in Journalism Foundation is contributing $100,000 to the national News Match fund, while also matching donations to five local newsrooms as part of its ongoing grant making. Meanwhile, the Gates Family Foundation, the Wyncote Foundation, and the News Integrity Initiative are partnering with News Match to match to specific newsrooms. In ten other states, individual donors and local foundations have stepped up, adding at least another $500,000 in matching funds to the campaign.

“We’ve never seen a movement of funders and donors turning out to support nonprofit news like this before,” said Sue Cross, Executive Director and CEO of the Institute for Nonprofit News. “But because these are challenge grants, nonprofit newsrooms across the United States are depending on you to donate and unlock these matching funds.”

Anyone can contribute by going to between now and the end of the year.

All news organizations participating in News Match are members in good standing of the Institute for Nonprofit News. To be a member, an organization must be a 501(c)(3) or have a 501(c)3 fiscal sponsor, must be transparent about funding sources, and produce investigative and/or public-service reporting. Donations are tax-deductible as allowed by law. Visit for more information.

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