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The best source for news and information about crowdfunding for good.

Crowdfunding for Social Good

Devin D. Thorpe

Devin Thorpe

Charitable Campaigns

Stories about charitable campaigns.

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Newman’s Own Foundation Teams Up With CrowdRise For Holiday Challenge Announcing Half A Million In Grant Giveaways To Charities

CrowdRise’s 6th Annual Holiday Challenge will offer new platform upgrades and $500,000 in prizes and matching funds

Press Release – DETROIT, MI – CrowdRise announced that its annual holiday giving campaign will be sponsored by Newman’s Own Foundation, with $500,000 in funding and matching donations for participating charities. The Challenge, which launches November 21, is now accepting charity applications at crowdrise.com/NewmansHolidayChallenge.

To provide charities an even greater holiday campaign experience, CrowdRise is offering new tools that turn traditional fundraising efforts into amplified social fundraising campaigns. The optimized features include:

  • Donation pages to convert more supporters
  • Social flows to increase shares and reach new donors
  • Page branding to allow nonprofits to better tell their story
  • Peer-to-peer fundraising to help charities raise even more

This year’s sponsor, Newman’s Own Foundation, is celebrating 35 years of giving back to charities. Since Newman’s Own was founded, close to $500 million has been donated to charitable organizations. To celebrate, the Foundation has committed another half a million dollars to help charities in the Holiday Challenge supersize their holiday campaigns. The Challenge, which will kick off just before #GivingTuesday on November 21, will offer special prizes and promotions on #GivingTuesday, November 28.

“Newman’s Own Foundation is pleased to support the CrowdRise Holiday Challenge, which will help so many charities in their efforts to increase donations through crowdfunding,” said Kelly Giordano, Managing Director of Newman’s Own Foundation. “This is our fifth year working with CrowdRise, and we’ve seen many of our grantees benefit through these campaigns.”

“We’re thrilled to work with Newman’s Own Foundation to give charities all the tools they need to make their #GivingTuesday and holiday giving campaigns a success,” said Rob Solomon, CEO of GoFundMe, CrowdRise’s parent company. “Through CrowdRise, charities can reach new people, spread their message, and deepen their engagement with donors like never before.”

The application is now open, and charities will be accepted to the Challenge on a rolling basis through Tuesday, December 5. All 501C3s are invited to fill out the short application, and accepted charities will have their custom branded, optimized webpages built for them. CrowdRise allows provides a challenge toolkit with, tips, assets and templates to create professional and customized fundraising campaigns for competing in the Challenge. The Newman’s Own Foundation Holiday Challenge launches on Tuesday, November 21 at 12:00pm ET and runs through Wednesday, January 3 at 1:59pm ET.

For more information or to donate visit crowdrise.com/NewmansHolidayChallenge

About CrowdRise

CrowdRise is the world’s largest crowdfunding platform dedicated exclusively to charitable fundraising. Used by millions of individuals, tens of thousands of charities, hundreds of companies and many of the most famous artists and athletes in the world, CrowdRise enables people to creatively leverage their resources and networks to unlock the power of the crowd to support positive social missions and create massive impact.

Founded by actor Edward Norton, film producer Shauna Robertson and Robert and Jeffrey Wolfe, CrowdRise has conceived, implemented and powered campaigns that have raised hundreds of millions of dollars to date. For more information visit www.CrowdRise.com. In January 2017, CrowdRise merged with GoFundMe to offer both people and organizations the best fundraising tools for any cause they care passionately about.

About Newman’s Own Foundation

Newman’s Own Foundation was founded by the late actor Paul Newman to continue his philanthropic legacy and help make the world a better place. Newman’s Own Foundation turns all net profits and royalties from the sale of Newman’s Own products into charitable donations. Since 1982, Paul Newman and Newman’s Own Foundation have donated close to $500 million to thousands of charities around the world. For more information, visit www.newmansownfoundation.org.


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Norwegian Cruise Line Holdings Ltd. Partners with All Hands Volunteers for Hope Starts Here Hurricane Relief

Company sets goal of raising $2.5 million and commits up to $1.25 million in matching donations to help reconstruct schools and critical infrastructure in the Caribbean

Press Release – MIAMI, Florida – September 26, 2017 – Norwegian Cruise Line Holdings Ltd., a leading global cruise company which operates the Norwegian Cruise Line, Oceania Cruises and Regent Seven Seas Cruises brands, today announced a partnership with All Hands Volunteers, the world’s leading disaster relief organization powered by volunteers, and set a goal to raise $2.5 million for the Hope Starts Here hurricane relief program. Under Hope Starts Here, the company is committing to match up to $1.25 million of donations from its valued guests, team members, suppliers and partners in order to substantially help All Hands Volunteers (hands.org), a 501(c)3 non-profit relief organization, and Happy Hearts Fund (happyheartsfund.org) deliver early relief response for the Florida Keys, and rebuild safe, resilient schools in the Caribbean islands impacted by Hurricanes Irma and Maria.

“We are heartbroken to see the devastation that Hurricanes Irma and Maria have inflicted on the Florida Keys and several Caribbean islands, where our ships have been visiting since the beginning of our 50 years in business,” said Frank Del Rio, President and Chief Executive Officer of Norwegian Cruise Line Holdings Ltd. “The Caribbean is part of our family, and we are grateful to work with All Hands Volunteers and Happy Hearts Fund to create the Hope Starts Here hurricane relief program and do our part in giving back to these destinations. We’re proud to start our campaign with a $600,000 donation to help begin the rebuilding efforts.”

“We are incredibly grateful for this support from Norwegian Cruise Line Holdings Ltd., and for our continued partnership with Happy Hearts Fund to provide their support and expertise,” said David Campbell, Chairman and Founder of All Hands Volunteers. “As the single largest donation in our organization’s history, this funding could not have come at a more crucial time as we work to rebuild communities in the U.S. Virgin Islands and other Caribbean islands after the destruction brought by recent natural disasters, Hurricanes Irma and Maria. All Hands Volunteers will work together with the local communities to meet their long-term needs and rebuild hope.”

“We are thrilled to receive this donation from Norwegian Cruise Line Holdings Ltd. and to work in partnership with All Hands Volunteers with their hurricane relief efforts in the Caribbean islands and the Florida Keys,” said Petra Nemcova, Founder of Happy Hearts Fund. “This funding will allow us to together rebuild safe, resilient schools in areas most impacted by recent natural disasters to keep children safe, but also to ensure that these communities are not forgotten when the emergency response efforts are complete. Children often wait four or more years for schools to be rebuilt, and I hope that more companies will take the same thoughtful actions for long-term recovery.”

In the wake of Hurricane Irma, Norwegian Cruise Line Holdings Ltd. immediately deployed Norwegian Sky to St. Thomas, USVI to bring 35 pallets of much-needed supplies and assist in humanitarian efforts to evacuate residents and visitors. Additionally, one of the company’s newest ships, Norwegian Escape, also housed approximately 4,000 displaced guests who were unable to secure flights home due to hurricane closures. The company is continuing to collect essential items, including medical supplies, diapers, baby formula, water, food, construction materials, blankets, sleeping pods and more, and is working with partners on the ground to support disaster relief efforts. To help hurricane relief and recovery, and to make a donation that will be matched [1] by Norwegian Cruise Line Holdings Ltd., please visit http://www.ncl.com/hope-starts-here.

About All Hands Volunteers

Since its inception following the Indian Ocean earthquake and tsunami in 2004, All Hands Volunteers has responded to 79 disasters worldwide, engaging over 39,000 volunteers to help more than 500,000 individuals impacted by natural disasters all over the world; including Hurricanes Katrina and Sandy, Typhoon Haiyan in the Philippines and the devastating earthquakes in Nepal in 2015. Philanthropic leaders say the organization is known for being nimble, collaborative, and professional in its response to the immediate and long term needs of those suffering in the aftermath of a natural disaster. All Hands Volunteers has received Charity Navigator’s highest 4 Star Rating. All Hands Volunteers currently has disaster relief programs in Texas, U.S. Virgin Islands, Louisiana, Missouri, Nepal and Peru. Find out more at http://www.hands.org.

About Happy Hearts Fund

Happy Hearts Fund (HHF), founded in 2006 by Petra Nemcova after she survived the 2004 Indian Ocean Tsunami, rebuilds safe, resilient schools in areas impacted by natural disasters. HHF works during the gap period when children are forgotten after emergency response is complete, bringing hope and empowerment to generations of children and entire communities. Globally, Happy Hearts Fund is active in 10 countries and has built 165 schools. Since inception their programs have benefited more than 110,000 children and 618,000 community members. For more information, please visit www.happyheartsfund.org.

About Norwegian Cruise Line Holdings Ltd.

Norwegian Cruise Line Holdings Ltd. (Nasdaq: NCLH) is a leading global cruise company which operates the Norwegian Cruise Line, Oceania Cruises and Regent Seven Seas Cruises brands. With a combined fleet of 25 ships with approximately 50,400 berths, these brands offer itineraries to more than 510 destinations worldwide. The Company will introduce seven additional ships through 2025, and has an option to introduce two additional ships for delivery in 2026 and 2027.

Norwegian Cruise Line is the innovator in cruise travel with a 50-year history of breaking the boundaries of traditional cruising. Most notably, Norwegian revolutionized the cruise industry by offering guests the freedom and flexibility to design their ideal cruise vacation on their schedule. Today, Norwegian invites guests to enjoy a relaxed, resort style cruise vacation on some of the newest and most contemporary ships at sea with a wide variety of accommodation options, including The Haven by Norwegian®, a luxury enclave with suites, private pools and dining, concierge service and personal butlers. Oceania Cruises offers an unrivaled vacation experience renowned for the finest cuisine at sea and destination-rich itineraries that span the globe. Expertly crafted voyages aboard designer-inspired, intimate ships call on ports across Europe, Asia, Africa, Australia, New Zealand, the South Pacific and the Americas. Celebrating its 25th anniversary in 2017, Regent Seven Seas Cruises offers the industry’s most inclusive luxury experience aboard its all-suite fleet. A voyage with Regent Seven Seas Cruises includes all-suite accommodations, round-trip domestic air and business-class air on intercontinental flights from U.S. and Canada, highly personalized service, exquisite cuisine, fine wines and spirits, unlimited internet access, sightseeing excursions in every port, gratuities, ground transfers and a pre-cruise hotel package for guests staying in concierge-level suites and higher.

Cautionary Statement Concerning Forward-Looking Statements

Certain statements in this release constitute forward-looking statements within the meaning of the U.S. federal securities laws intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical facts contained in this release, including, without limitation, those regarding our business strategy, financial position, results of operations, plans, prospects and objectives of management for future operations (including expected charitable donations), are forward-looking statements. Many, but not all, of these statements can be found by looking for words like “expect,” “anticipate,” “goal,” “project,” “plan,” “believe,” “seek,” “will,” “may,” “forecast,” “estimate,” “intend,” “future,” and similar words. Forward-looking statements do not guarantee future performance and may involve risks, uncertainties and other factors which could cause our actual results, performance or achievements to differ materially from the future results, performance or achievements expressed or implied in those forward-looking statements. Examples of these risks, uncertainties and other factors include, but are not limited to the impact of: adverse general economic and related factors, such as fluctuating or increasing levels of unemployment, underemployment and the volatility of fuel prices, declines in the securities and real estate markets, and perceptions of these conditions that decrease the level of disposable income of consumers or consumer confidence; adverse events impacting the security of travel, such as terrorist acts, armed conflict and threats thereof, acts of piracy, and other international events; the risks and increased costs associated with operating internationally; our expansion into and investments in new markets; breaches in data security or other disturbances to our information technology and other networks; the spread of epidemics and viral outbreaks; adverse incidents involving cruise ships; changes in fuel prices and/or other cruise operating costs; any impairment of our tradenames or goodwill; our hedging strategies; our inability to obtain adequate insurance coverage; our substantial indebtedness, including the ability to raise additional capital to fund our operations, and to generate the necessary amount of cash to service our existing debt; restrictions in the agreements governing our indebtedness that limit our flexibility in operating our business; the significant portion of our assets pledged as collateral under our existing debt agreements and the ability of our creditors to accelerate the repayment of our indebtedness; volatility and disruptions in the global credit and financial markets, which may adversely affect our ability to borrow and could increase our counterparty credit risks, including those under our credit facilities, derivatives, contingent obligations, insurance contracts and new ship progress payment guarantees; fluctuations in foreign currency exchange rates; overcapacity in key markets or globally; our inability to recruit or retain qualified personnel or the loss of key personnel; future changes relating to how external distribution channels sell and market our cruises; our reliance on third parties to provide hotel management services to certain ships and certain other services; delays in our shipbuilding program and ship repairs, maintenance and refurbishments; future increases in the price of, or major changes or reduction in, commercial airline services; seasonal variations in passenger fare rates and occupancy levels at different times of the year; our ability to keep pace with developments in technology; amendments to our collective bargaining agreements for crew members and other employee relation issues; the continued availability of attractive port destinations; pending or threatened litigation, investigations and enforcement actions; changes involving the tax and environmental regulatory regimes in which we operate; and other factors set forth under “Risk Factors” in our most recently filed Annual Report on Form 10-K and subsequent filings by the Company with the Securities and Exchange Commission. The above examples are not exhaustive and new risks emerge from time to time. Such forward-looking statements are based on our current beliefs, assumptions, expectations, estimates and projections regarding our present and future business strategies and the environment in which we expect to operate in the future. These forward-looking statements speak only as of the date made. We expressly disclaim any obligation or undertaking to release publicly any updates or revisions to any forward-looking statement contained herein to reflect any change in our expectations with regard thereto or any change of events, conditions or circumstances on which any such statement was based, except as required by law.

[1] Norwegian Cruise Line Holdings Ltd. will match up to $1.25 million in donations.


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Leonardo DiCaprio Foundation Partners With Solar Nonprofit In First-Of-Its-Kind Crowdfunding Opportunity

RE-volv awarded $120,000 grant to provide solar energy to nonprofit organizations

Press Release – SAN FRANCISCO – The Leonardo DiCaprio Foundation will provide a $120,000 award to the solar nonprofit RE-volv in an effort to expand access to affordable solar energy for nonprofit organizations around the country. The partnership, announced yesterday, will provide match funding for RE-volv’s unique crowd-funding platform, allowing donors the opportunity to double their contributions with the support of academy-award winner Leonardo DiCaprio.

RE-volv supports solar energy projects for nonprofits that lack access to financing options. An estimated 1.5 million nonprofits in the U.S. face financial barriers to obtaining solar power, as they do not qualify for solar tax credits or are too small to attract traditional investors. RE-volv bridges this funding gap for organizations that provide valuable public services to vulnerable communities, including homeless shelters, schools, community centers, and houses of worship. This is the largest grant to date for RE-volv, a two-time awardee of the U.S. Department of Energy SunShot Initiative.

“RE-volv is working to make sure that the benefits of solar can reach everyone, including nonprofit organizations and the people they serve,” said Andreas Karelas, Executive Director of RE-volv. “Thanks to this generous grant from the Leonardo DiCaprio Foundation, RE-volv will be able to scale its impact and bring solar to even more nonprofits around the country.”

RE-volv’s unique crowd-funding platform is the first to employ a revolving fund. Donors select a specific nonprofit to support and, as the project pays back dividends through a solar lease agreement, the user can then reinvest in new solar projects through the RE-volv platform. This pay-it-forward model helps to accelerate solar energy deployment in local communities while keeping donors engaged in solar projects.

“The Leonardo DiCaprio Foundation is excited to support RE-volv,” said Gregory Lopez, Climate Program Director of the Leonardo DiCaprio Foundation. “Not only is their work important in deploying solar energy and reducing greenhouse gasses, their unique model provides an introduction of accessible, renewable energy to new communities.”

To date, RE-volv has raised over $300,000 from over 1,000 people in 22 countries. It has crowdfunded ten solar projects (150 kW of capacity) in four states, include Harbor House in Oakland, which serves refugee, immigrant, and low-income families with after-school programs and ESL classes, and Morris Chapel Baptist Church, the oldest African American Church in Philadelphia. Thanks to the solar projects, grantees are expected to save between 15 and 40 percent on their electric bills. In total, these ten nonprofits will save more than $1.5 million over the life of their solar energy systems. RE-volv’s solar revolving fund, the Solar Seed Fund, is now worth $650,000 in future lease payments from these ten projects – payments which will be used to finance at least 20 more solar energy projects.

In addition to financing projects, RE-volv trains college students and community volunteers to become Solar Ambassadors, who in turn lead them on the ground efforts to deploy solar. RE-volv has educated 10,000 people about solar energy through training, outreach, and more than 100 events.


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One Warm Coat Kicks Off Its 25th Season Of Giving

Organization hopes to unite supporters to help provide 1 million coats this winter

Press Release – SAN FRANCISCO, [Sept. 18, 2017] – This week, One Warm Coat, a national non-profit organization that is dedicated to providing a free, warm coat to any person in need, kicks off its new season of giving celebrating a 25 year milestone of warming communities. Since its start in 1992, the organization has positively impacted communities and lives across the country by getting coats to millions of neighbors in need. Coats are distributed for free and without discrimination to anyone in need, including children, students, the homeless, working men and women, seniors on fixed incomes, those living in nursing facilities and so many others.

In the past 25 years, One Warm Coat has inspired tremendous giving and generosity among individuals and organizations:

  • One Warm Coat has facilitated more than 27,000 coat drives
  • Coat drives have been held in every state and 10 countries
  • To date, more than 5 million coats have been distributed
  • Funds are used efficiently, with an average of .50 per coat
  • More than 10,000 companies within different industries have worked with One Warm Coat, including Coca-Cola, Delta, Brooks Brothers, Glad and Eddie Bauer to name a few.

“We’re incredibly proud of our accomplishments – what started with one coat drive in San Francisco 25 years ago has spread warmth across the country with more than 27,000 coat drives,” said Jennifer Stockard, president and chief executive officer. “However, we realize that there is still a great need – nearly 50 million Americans are living in poverty — and we hope to encourage even more donations with our 25th Anniversary season and the help of our amazing supporters.”

One Warm Coat provides the tools and resources needed to hold a successful coat drive. All it takes is 6 easy steps! Once a drive is registered, One Warm Coat sends Ambassadors (individuals, schools, community groups, church groups and businesses) all of the materials needed to hold a successful coat drive, including a banner, box labels, stickers and more. Once coats are collected, they are distributed in the local communities, through One Warm Coat’s network of nonprofit partners, to any person in need, without charge, discrimination or obligation.

There are many ways to get involved with One Warm Coat. Individuals can hold a coat drive, donate a coat to a coat drive in their neighborhood or donate funds. Learn more by visiting onewarmcoat.org/youcanhelp. To make a donation right now, text “WARM” to 80100 to donate $10.00 or text “COAT” to 80100 to donate $5.00.

Share the warmth with @onewarmcoat using the hashtags #warmamillion, #igavewarmth #onewarmcoat

About One Warm Coat:

The organization began in 1992 with its first coat drive on a Thanksgiving weekend in San Francisco. Since its inception, One Warm Coat has grown as a national organization supporting over 3,500 coat drives each year. In dedicating the last 25 years to helping provide a warm coat to anyone in need, free of charge, OWC has received countless awards such as a Top-Rated Nonprofit by Great Nonprofits, a Gold Star Nonprofit by Guidestar and has partnered with companies such as Coca-Cola, Delta and Brooks Brothers just to name a few. You can learn more at: https://www.onewarmcoat.org/


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High School Football Teams Across America Unite To Raise Funds For St. Jude With Every Touchdown Scored

Pledge It and MaxPreps Kickoff 2nd Annual National Campaign for St. Jude Children’s Research Hospital®

Press Release – HARRISBURG, PA, September 11, 2017Pledge It, the nation’s leading performance-based crowdfunding platform and MaxPreps, the online high school sports leader and a CBS Sports Digital property, are joining forces to launch the 2nd annual Touchdowns Against Cancer program, the first-of-its-kind national high school football initiative aimed to unify teams across the country for a common cause: defeating childhood cancer. Last year, nearly 200 high schools from across the country raised over $100,000 for St. Jude Children’s Research Hospital.

In support of Childhood Cancer Awareness Month, every touchdown scored by participating high schools between September 14 – 30 will directly benefit St. Jude Children’s Research Hospital, which is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. High school teams nationwide will launch Pledge It campaigns enabling their fans to pledge a donation for every touchdown scored. Varsity high school football coaches can enroll their team on touchdownsagainstcancer.com. Fans of high school football everywhere are encouraged to recruit their coaches to participate. Funds raised through this campaign will benefit the lifesaving mission of St. Jude: finding cures and saving children.

“We witnessed so many special moments last year with high school student-athletes and their communities pledging their performance on Friday nights to support children and their families fighting childhood cancer. Together, we raised over $100,000 for St. Jude and we’re excited about the overwhelming response to join this year’s Touchdowns Against Cancer program,” said Scott Shirley, Founder & CEO of Pledge It. “Together with MaxPreps, we can create opportunities for teams to make a positive impact and empower them to help St. Jude defeat childhood cancer.”

“MaxPreps supports the role high school sports play in unifying local communities and teaching teens important life lessons through sports,” said Andy Beal, Founder and President of MaxPreps. “Every team has a player, parent, coach or classmate affected by cancer, and we are proud to partner with Pledge It and St. Jude Children’s Research Hospital to bring high school football teams and fans together, nationwide, to fight childhood cancer.”

“St. Jude is deeply appreciative of the incredibly compassionate varsity high school football teams, coaches and fans across the country who have set the standard for generosity by joining together each year for a common purpose: to help St. Jude find cures and save the lives of kids who are facing childhood cancer and other life-threatening diseases. We cannot thank them enough for their tremendous commitment to our mission,” said Richard Shadyac Jr., President and CEO of ALSAC, the fundraising and awareness organization for St. Jude Children’s Research Hospital. “This campaign, which launches during Childhood Cancer Awareness Month, will help St. Jude Children’s Research Hospital continue to push the search for cures, and ensure no family ever receives a bill from St. Jude for treatment, travel, housing or food, because all a family should worry about is helping their child live.”

To learn more about the program, visit touchdownsagainstcancer.com.


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Local Leaders Launch $50,000 Campaign for Non-Profit New Leaf Club Community

Press Release – PHILADELPHIA, PENNSYLVANIA – Aug 28, 2017 – Participants in a local leadership program launched a campaign in the beginning of August to raise $50,000 in funds, goods and services for New Leaf Club Community Center, a 501 (c)(3) non-profit organization that provides a space for wellness and recovery-related events, activities, lectures, education, and support groups.

This team of 16 diverse individuals will raise the $50,000 through community events, fundraisers, financial donations, and corporate contributions by September 6, 2017.

The New Leaf Club is a nonprofit education and entertainment community center dedicated to assisting young people and adults connect to their whole, healthy, and artistic self. The Club provides a center for today’s youth to socialize in a healthy and energizing environment. It provides a space for dances and musical performances, and an exhibition hall for student art shows, plus so much more.

The New Leaf Club also offers programs that further awareness and promote healing from a number of issues that affect teens and adults. They offer healthy alternatives to pervasive problems such as chemical dependency, depression, and eating disorders.

The New Leaf Club supports youth by providing alternative outlets for socializing in a drug and alcohol-free setting while giving them a place to express their creativity. For many, New Leaf offers a fresh start for youth who have struggled with addiction and provides emotional support for young people making a transition to a healthier lifestyle.

“In today’s society, I don’t know of a family that hasn’t been impacted by chemical dependency, depression, and eating disorders. Bringing more awareness to the efforts of the New Leaf Club serves the community in forging stronger connections” said Paula Mekenney Renneisen, one of the chairs for the initiative.

Her co-chair Pat Stegeland added “I am aware both personally and professionally, as a nurse, of the impact of drug addiction on individuals. This is why I have aligned myself with The New Leaf Club which supports families and communities to thrive in full transformation through healthier, addiction-free living.”

The Next Level team will be holding an upcoming dance-a-thon and other events to raise funds for the organization.

For more details and tickets visit: http://www.nextlevelgives.com/vip2-new-leaf-club

Find more information about New Leaf Club at www.newleafclub.org

Next Level Trainings is a leadership program dedicated to connecting with community organizations and worthy causes that serve the needs, well-being and happiness of the people of Philadelphia and beyond.

The current class is comprised of 16 members of all ages and backgrounds. Learn more at www.nextleveltrainings.com and www.nextlevelgives.com.


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Troy Aikman Teams Up with United Way and Charity Network to Launch Breakout Digital Fundraising Campaign for North Texas

Press Release – DALLAS, TX – Hall of Fame quarterback Troy Aikman is leading a new team: United Way of Metropolitan Dallas. Announcing partnerships with Charity Network and world-renowned business leaders, the #UniteWithTroy campaign year will feature a first-of-its-kind digital fundraising strategy sure to be one for the record books. Proceeds raised benefit the work of United Way of Metropolitan Dallas, committed to ensuring all in North Texas have the opportunity to get a quality education, a stable job and lead healthy lives.

“United Way of Metropolitan Dallas is about lifting up those in need and helping them thrive, both now and in the future,” said Aikman. “I’m proud to lead this effort to raise money and awareness to ensure a North Texas community thriving with healthy, educated and financially stable residents. United, we can help those who want to do good, do great.”

The organization’s 93rd annual campaign, #UniteWithTroy will engage long-standing corporate, civic and philanthropic relationships, while establishing new ones through innovative digital fundraising strategies. Dallas billionaire entrepreneur Todd Wagner’s Charity Network and United Way are teaming up, leveraging Aikman’s 2017-18 campaign chairmanship to offer unique experiences through online fundraising channels Charitybuzz and Prizeo.

Prizeo provides an opportunity for Aikman to engage with fans and supporters, allowing them to donate as little as $10 to be entered for a chance to win dinner with the most famous trio in NFL history: Aikman, Emmitt Smith and Michael Irvin. In addition to the grand prize, fans can win other rewards for entering, including a signed football, and limited-edition merchandise. To enter to win, fans can visit www.unitewithtroy.org today through Dec. 31, 2017.

Aikman and United Way are also utilizing Charity Network’s Charitybuzz online auction site, which features once-in-a-lifetime luxury and celebrity experiences and attracts a community of 250,000 bidders around the world. Through Charitybuzz, Aikman will invite fans to bid on exclusive opportunities to join him in select cities for a cocktail party the Friday night before select NFL games, along with chances to be on the sideline during pre-game and then meet him and Joe Buck in the broadcast booth. Games featured include Cowboys at Broncos (9/17), Giants at Eagles (9/24), Packers at Cowboys (10/8), Packers at Vikings (10/15), and Cowboys at Redskins (10/29). Flights and hotel accommodations are not included with these packages.

“Given Troy’s celebrity and United Way’s credibility as a trusted, impactful charity, the potential for this campaign is enormous,” said Todd Wagner, Founder and Chairman of Charity Network. “Together we can harness the power of celebrity, technology and media to reach a broad and diverse group of donors and take fundraising to a whole new level.”

Aikman and his former teammates will not be the only ones offering exclusive experiences. Business and philanthropic leaders will donate an hour or more of their time in efforts to raise more money for United Way. Every global CEO who has served as United Way annual campaign chair since 2011, including Randall L. Stephenson, Chairman and CEO of AT&T; Rich Templeton, Chairman, President and CEO of Texas Instruments; Thomas J. Falk, Chairman and CEO of Kimberly-Clark Corporation; Tom Greco, President and CEO of Advance Auto Parts and former CEO of Frito-Lay North America; David T. Seaton, Chairman and CEO of Fluor Corporation; and Mark Rohr, Chairman and CEO of Celanese Corporation, are committed to auction off a power lunch or breakfast meeting through the annual Charitybuzz Entrepreneur Auction this Fall. Meetings with entrepreneurs and business leaders have proven to be one of the most successful fundraising categories on Charitybuzz; for example, coffee with Tim Cook, Chairman and CEO of Apple, recently sold for more than $600,000.

“The united show of support from Troy’s campaign chair predecessors speaks volumes to the level of success he’s positioned to achieve for our community,” said Jennifer Sampson, McDermott-Templeton President and CEO of United Way of Metropolitan Dallas. “Under Troy’s very capable and recognizable leadership, and with the help of Charity Network’s powerful digital platforms, this campaign will raise much-needed funds, attract new audiences, and capitalize on engagement opportunities to further United Way’s cause like never before.”

The United Way has also produced three 30-second Public Service Announcement spots featuring Aikman, aimed at communicating United Way’s mission and message to a greater national audience. This marks the first time United Way of Metropolitan Dallas has undertaken such a comprehensive television campaign.

To learn more about #UniteWithTroy, visit UniteWithTroy.org.


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Telemundo Comes Together In Support Of Hurricane Harvey Victims With “Red Cross Day” Friday, September 1

All-Day Special Programming Across the Network’s Daily Shows, Digital Platforms and Around the Clock Coverage on Telemundo Local Stations To Help Raise Funds Through www.elpoderenti.com/cruzroja and 1-800-596-6567

Press Release – MIAMI – August 31, 2017 – Telemundo announced it has joined forces with the Red Cross to present a full day of special programming across all of the network’s daily shows and digital platforms on Friday, September 1st. Complementing the continuous news coverage led by Telemundo’s news anchor Jose Diaz-Balart and the local station’s news reporters, the awareness and fundraising initiative will help collect funds for the victims of the devastating Hurricane Harvey, a large segment of which are Hispanics, through www.elpoderenti.com/cruzroja or by calling 1-800-596-6567. The Red Cross day begins with morning show “Un Nuevo Dia,” (7a/6c), where Roberto Baltodano, spokesperson for the Red Cross will join the show’s hosts, and continue with “Suelta La Sopa” (3p/2c), “Al Rojo Vivo con Maria Celeste” (4p/3c), “Noticias Telemundo” (6:30p/5:30c) and “Titulares y Mas” (11:35p/10:35c).

“The Red Cross is working around the clock in extremely challenging conditions in Texas to help people impacted by Hurricane Harvey,” said Gail McGovern, president and CEO at the American Red Cross. “We couldn’t do it without the generosity of our amazing donors – like NBC Universal Telemundo Enterprises. With their support the Red Cross can be there when disaster strikes to respond with shelter, food and the necessary supplies to ensure people are cared for, and to help during the recovery process. We’re extremely grateful for their support.”

“As part of our mission to serve our community, we are proud to partner with the Red Cross to help raise funds for the thousands of victims in Texas,” said Cesar Conde, Chairman, NBCUniversal Telemundo Enterprises. “The Red Cross is an outstanding organization and the great work they are doing is inspiring. We are working with them around the clock, at the national and local level, to get the message out and help the victims and heroes of Texas at this time of great need.”

Locally, Telemundo stations, including Telemundo Houston, will continue their around-the-clock and in-depth coverage including live breaking news from the affected areas. In addition, today Telemundo62 Philadelphia and Telemundo 20 San Diego will host phone banks with sister stations NBC10 Philadelphia and NBC 7 San Diego. Meanwhile, Telemundo 51 Miami will air a special 30-minute program “Ayuda a Victimas de Harvey” today at 5 PM, live from Hard Rock Stadium in Miami where supplies are being donated by South Floridians to support hurricane relief efforts. NBC 6 in South Florida will also air a half-hour program beginning at 5:30 PM that will highlight the region’s hurricane relief efforts. Tomorrow, Telemundo 52 Los Angeles and NBC4 Southern California will host a phone bank to support American Red Cross efforts.

In addition, on Wednesday, September 6, Telemundo Puerto Rico will host a phone bank in partnership with the local American Red Cross chapter to raise funds for individuals and communities affected by Hurricane Harvey; Telemundo 48 Area de la Bahia and sister station NBC Bay Area will also host a phone bank to support hurricane victims.


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Communities In Schools Announces the All In For Texas Relief Fund to Support CIS Affiliates Serving 330,000 Students

$500,000 Donation Kicks off Fundraising Effort

Press Release – Arlington, Va. – Aug. 29, 2017Communities In Schools, (CIS) has announced the creation of the All In For Texas Relief Fund to support CIS affiliates who have suffered losses as a result of Hurricane Harvey. The Relief Fund is being launched with an initial pledge of $500,000 by an anonymous donor in honor of the late Texas Governor Mark White and his widow, Linda Gale White, long-time supporters of CIS.

CIS, a national network of affiliates working inside district and charter schools to empower at-risk students to stay in school, has 10 affiliates along the Texas Gulf Coast that have been impacted by the storm including:

An eleventh affiliate, CIS of Cameron County, was also impacted by the storm but has chosen not to participate in the fund at this time so that others have added resources.

Together, those CIS affiliates employ 335 caring professionals who work inside schools with a total enrollment in excess of 330,000 students each year. The Relief Fund will provide essential emergency services and long-term support for those affiliates, allowing them to resume work supporting students and their families. CIS employees impacted by the storm are also eligible for assistance.

“Our hearts go out to the students, families and communities affected by Hurricane Harvey,” said CIS National President and CEO Dale Erquiaga. “Given the scale of this disaster, we know they will require considerable resources to recover and rebuild. We hope this fund and the initial generous donation will help us provide the essential support our kids will need to go back to school and begin building a brighter future for themselves and their communities. The CIS family is all in for Texas.”

To support the All In For Texas Relief Fund, visit www.communitiesinschools.org/harvey-relief-fund/


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Salt Lake City Family Unites for Children’s Cancer Research

Superheroes Unite! event provides day of fun for children with cancer, benefits CureSearch non-profit

Press Release – Salt Lake City, UT – Cheryl and Jeff Rounds have one word to describe their five-year-old daughter Annika: Magnificent. In her fight with stage-four neuroblastoma, Annika, who was diagnosed with this pediatric cancer at 10 weeks old, has faced her battles with grace and bravery. A sight that is, her parents say, magnificent to witness.

Neuroblastoma, a tumor that often originates in the adrenal glands, is the second-most common solid tumor in childhood. It accounts for five percent of the more than 15,000 diagnoses of childhood cancer each year. Annika, who is also described by her parents as “an amazing little fighter,” is facing her fourth relapse with this disease.

The Rounds family will be among the participants at Salt Lake City Superheroes Unite!, a day of play for children battling cancer (the superheroes) and their sidekicks – parents, siblings, caregivers, friends, and extended family members. The event, to be held September 23, 2017, at Salt Lake City’s Sugar House Park, doubles as a fundraiser for CureSearch for Children’s Cancer, a national foundation committed to ending childhood cancer through research and innovation.

“Fighting cancer can be a very lonely job, but CureSearch reminds us that we’re not alone in this fight,” Cheryl says. “Childhood cancer research is so drastically underfunded, but with each new CureSearch-funded study I see, I have a renewed hope that more children will be successfully treated of their cancers.”

Salt Lake City Superheroes Unite! is one of many CureSearch programs that aid in funding children’s cancer research and in driving patient impact. The organization encourages the general public to participate or volunteer at CureSearch events in their communities. To register or to learn more about Superheroes Unite! and other programs, visit curesearch.org/Fundraise.

Source: https://curesearch.org/Salt-Lake-City-Family-Unites-for-Childrens-Cancer-Research


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