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Crowdfunding for Social Good

Devin D. Thorpe

Devin Thorpe

Craig Newmark and CrowdRise Launch 4TH Annual Veterans Charity Challenge to Support America’s Heroes

Annual crowd-funding campaign has raised more than $1 million for nonprofits to date

Press Release – SAN FRANCISCO, Calif. (May 31, 2016) – Memorial Day marked the official launch of this year’s Veterans Charity Challenge, a joint effort by craigslist founder Craig Newmark and the crowdfunding platform CrowdRise to drive financial support for nonprofit organizations benefiting veterans, military families, police, and firefighters. As in year’s past, the Veterans Charity Challenge 4 will run during the Memorial Day to 4th of July period.

Organized by CrowdRise, the crowd-funding Challenge awards prizes provided by Newmark to the nonprofits which raise the highest amount in donations between now and the 4th of July.

“We run the Challenge between the week of Memorial Day to about the 4th of July because at this time folks are reminded how much we owe to our vets, their families, and to public safety people like police and firefighters,” said Newmark. “Though we should really be showing them our appreciation year-round.”

Almost 50 nonprofits are already signed up to participate in the Challenge. Other nonprofits can join until June 10.

The first three annual Challenges including cash prizes by Newmark and others have raised more than $1 million for participating nonprofit organizations.

Prize opportunities in this year’s Challenge include:

  • The top raising charity will receive a $20,000 donation;
  • Second place will get $10,000;
  • Third will get $5,000;
  • Fourth will get $2,500;
  • Fifth will receive $1,000;
  • Plus, there will be a total of $11,500 in weekly Bonus Challenges being given away, as well.

Even if an organization does not win a grand prize, it still gets to keep all the money it raised.

CrowdRise helps participating organizations every step of the way, including webinars, email content, social media posts, 24/7 support, tips, and more. “The goal’s to make this Challenge super successful for your cause without adding any bandwidth to your team,” said Newmark.

“We’re so excited to be working with Craig and his squad again on a fourth Veterans Charity Challenge,” said CrowdRise cofounder and CEO Robert Wolfe. “The stories we hear from organizations are awesome and overwhelming in the best way ever. The notion that we’re able to help veterans, their families, police and firefighters in a campaign that’s meaningful and fun is just so great. Challenges like this are exactly what crowdrising is all about.”

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