This post was originally produced for Forbes.
#GivingTuesday, the annual giving day organized by 92nd Street Y and the UN Foundation under the leadership of Kathy Calvin, now in its sixth year, will raise hundreds of millions of dollars around the world. See my 2014 coverage of #GivingTuesday here.
Following the labeling of shopping days following Thanksgiving–Black Friday and Cyber Monday most notably–#GivingTuesday was created to catalyze the beginning to end-of-year donations to charities around the world.
Facebook has partnered with the Bill & Melinda Gates Foundation to match up to $2 million in donations made through Facebook’s new-this-year crowdfunding feature. Facebook will also waive all fees for US-based 501(c)(3) charities on #GivingTuesday. Detailed instructions can be found here.
Many other crowdfunding sites will be participating in #GivingTuesday as well. I’ll be gathering and aggregating data from as a many as possible in real time throughout the day!
This year, I’ll be live-streaming updates for 24 hours right here! Below are three video players. Each will be live for 8 hours beginning at 12:00 AM Pacific Standard Time on Tuesday.
Midnight to 8:00 AM PST
Due to technical problems, we’ve launched a 2nd viewer to finish the first segment beginning at 3:38 AM PST.
8:00 AM to 4:00 PM PST
4:00 PM to Midnight PST
During the “Streamathon” as I’ve dubbed it, I’ll be interviewing nonprofit leaders who are raising money on #GivingTuesday. If you represent a nonprofit and would like to appear on the show, sign up now. You’re welcome to come on the show to make the case for donating to your cause. Just click here.
During the day, I’ll be juggling a few updates to this post, Tweets, up to 96 interviews and lots of caffeine. The show should be worth watching if only to see me slowly unravel! Be sure to bookmark this article so you can come back on #GivingTuesday for all the fun!
Never miss another interview! Join Devin here!
Devin is a journalist, author and corporate social responsibility speaker who calls himself a champion of social good. With a goal to help solve some of the world’s biggest problems by 2045, he focuses on telling the stories of those who are leading the way! Learn more at DevinThorpe.com!